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    政大機構典藏 > 商學院 > 財務管理學系 > 學位論文 >  Item 140.119/108113
    Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/108113


    Title: 購屋決策者的個人特質與購屋行為關係之探討
    The Study of The Relationship Between Consumer`s Personality and Decision-Making Process for Housing Purchase
    Authors: 李炳漢
    Contributors: 陳明吉
    Chen, Ming-Chi
    李炳漢
    Keywords: 房價預期
    ANOVA
    二元羅吉特模型
    Date: 2016
    Issue Date: 2017-04-05 15:35:44 (UTC+8)
    Abstract: 在資訊較不對稱的不動產市場中,購屋者往往無法有效的利用資訊正確預期房價走勢,而過去的研究多半是以總體經濟變數或是市場環境因素探討購屋者實際的預期,並沒有太多購屋者預期的個體研究。近年來行為財務學的文獻中已經發現個人特質以及身分背景將影響投資人的決策模式,故本研究希望從個體角度出發,研究購屋者是否因個人特質、身分背景或是從業性質影響房價預期的正確性?而在台灣的主要城市中,影響的程度與方向有何不同?


    由於購屋者對房價預期正確與否為一機率變數,因此本研究使用二元羅吉特模型估計之。實證結果顯示,當購屋者最高學歷為碩士或碩士以上畢業時,其購屋時對於房價預期的正確機率顯著較高;另外每當購屋決策者之家庭月收入越高時,其預測房價的正確機率也顯著較高。
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    市的實證分析」,中華民國住宅學會第十二屆年會論文集。
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    羅雅怡,2010,「台北市縣個體家戶遷移因素之分析」,國立政治大學地政學系、
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    Description: 碩士
    國立政治大學
    財務管理研究所
    103357020
    Source URI: http://thesis.lib.nccu.edu.tw/record/#G1033570201
    Data Type: thesis
    Appears in Collections:[財務管理學系] 學位論文

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