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    Title: 便利商店對周邊不動產價格之影響
    The impact of convenience stores on the surrounding real estate prices
    Authors: 蔡佩儒
    Tsai, Pei Ju
    Contributors: 陳奉瑤
    FONG YAO CHEN
    蔡佩儒
    Tsai, Pei Ju
    Keywords: 便利商店
    商業聚集
    特徵價格模型
    鄒檢定
    透天住宅價格
    Convenience stores
    Commercial aggregation
    Hedonic price model
    Chow test
    Townhouse price
    Date: 2018
    Issue Date: 2018-03-02 11:53:48 (UTC+8)
    Abstract:   2015年高達29.1億人次踏進「叮咚」!無論是咖啡、便當、代收服務、票務處理或是電子商務取貨,顯見國人對便利商店的高度依賴;依特徵價格理論而言,便利商店被視為當地設施,通常假設與住宅不動產價格為正相關;便利商店開店或展店係各自獨立的經濟活動,受到競相爭取市場之結果,導致便利商店具有聚集特性,因此在都市中除了有各式各樣的店舖外,也常見到便利商店的設立;本研究除試圖找出便利商店設置與住宅價格關係之外,亦嘗試以便利商店聚集度的客觀量化分析,補強區域因素分析時主觀之定性描述,提供後續研究方法之參考。
      首先,便利商店設置後對價格產生正面影響,此現象可能反映出,居民喜歡便利商店提供的日常生活服務,便利商店存在的效用為資本化住宅不動產價值。其次,住宅不動產離便利商店越近,代表居民被服務之可及性越高、生活越便利,因此價格越高,針對桃園市地區,便利商店具有迎毗設施之特性。最後,便利商店於半徑500公尺之商圈距離及桃園市各行政區之近鄰距離範圍下,住宅不動產鄰近便利商店之聚集程度越高,其價格越高;而近鄰距離解釋力較商圈距離細膩,隨著區域別差異,便利商店影響範圍亦有所不同,都市化程度越高之鄉鎮市區,其影響半徑範圍越小
    ,故便利商店聚集度亦可作為商業聚集之參考指標;而便利商店對房價於不同價位影響程度亦有不同,便利商店之便利性及商業聚集性於高房價區域較能突顯其競價能力。
    In the year 2015, 2.91 billion people set foot in“Ding Dong”!
    From coffee, bento, factoring services to ticket services and e-commerce shipment pick-up,it is clear that Taiwanese people are highly reliant on convenient stores. Based on the Hedonic Price Theory, convenient stores are categorized as local amenities, usually assumed to have a positive correlation with the price of residential real estate.Opening or ex-pansion of new stores is each convenient store’s individual financial activity; therefore, under the effect of market competition, results in aggregation behavior.Thus, on top of all kinds of other stores in the city, there are frequent additions of new convenient stores.This study will attempt to find the correlation between the addition of convenient stores and residential prices, put it through an objective quantitative analysis of convenient store aggregation, in order to reinforce the subjective description of regional factor analysis and provide reference for follow up research.
      First,the addition of convenient stores has a positive effect on pricing.The phenomenon may indicate that residents like the daily services that the convenient stores provide,thus the convenient stores represent a real estate value to the capitalized housing.Second,the closer the residential real estate is to convenient stores,the more accessible services are to residents,making life more convenient and therefore increasing the housing prices.For the Taoyuan city area , convenient stores reflect characteristics of YIMBY facilities.Lastly , for convenient stores located within a 500-meter radius of the shopping district and within immediate vicinity of various administrative regions of Taoyuan city,the more aggregate the convenient stores are near residential real estates, the higher the prices, and the explanatory power of the adjacent distance is more precise than that of the shopping district distance.The sphere of influence caused by convenient stores also differs with the various areas’differences.The more urbanized the area,the smaller the radius of influence, which means convenient store aggregation can be counted as indicator for commercial aggregation.The degree which convenient stores affects the housing is dependent on housing price.The competitive pricing abilities caused by the convenience of convenient store and commercial aggregation is relatively more obvious in highly priced housing areas.
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    Description: 碩士
    國立政治大學
    地政學系碩士在職專班
    103923013
    Source URI: http://thesis.lib.nccu.edu.tw/record/#G0103923013
    Data Type: thesis
    Appears in Collections:[地政學系] 學位論文

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