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    Title: 物聯網高價值服務導入實現營收創新之研究
    A Study on Implementing High-Value Services for IoT to achieve the Innovation Revenue
    Authors: 張瑜真
    Chang, Yu-Chen
    Contributors: 鄭宇庭
    張瑜真
    Chang,Yu-Chen
    Keywords: 物聯網
    Date: 2018
    Issue Date: 2018-07-24 11:00:15 (UTC+8)
    Abstract: 由於物聯網(IoT)是一種透過網際網路與資訊通訊網路結合,讓原本獨立運行的實體物品相互聯結的消費交易網路。物聯網的資訊通訊設備包含電腦、平板電腦、智慧型手機、移動式裝置等,對機器設備、行動裝置、人員進出等進行集中式的管理與、控制,藉以縮短物品交易的期程與程序。此外,物聯網交易時所產生的相關數據資料,在經由資訊科技的應用與整合,可以聚集相當龐大且複雜的資料雲,並藉由資料雲的架構,重新設計物聯網的行銷模式或經營策略,甚至還可以透過巨量數據的收集與分析,強化物聯網經營的未來預測模式,作為創新企業營收的依據。
    物聯網的技術或設備可以拉近許多原本無相關聯的資訊或設備或設施,逕將其功能或需求相互結合,將坐落於世界各處的資訊,經由數位化的方式把它相互連結,此一技術也已經廣泛的被應用於企業或政府機構,甚至還被應用於個人的生活之中,例如物流產業、醫療產業、長期照護產業、生活智慧園區、治安防護智慧網等,物聯網的功能與技術的應用,在未來的消費市場是極具廣闊與深度的前景。
    因此,本研究考慮經由物聯網的高價值服務項目的功能探討,並且透過高價值服務的個案應用研究,據以瞭解物聯網高價值服務導入後對於企業或機構所帶來的創新營收概況,並依研究分析獲得幾項結果:1. 物聯網高價值服務可以滿足垂直與水平整合;2. 聯網高價值服務可以創新企業的營收;3. 客製化物聯網高價值服務項目符合市場需求;4. 監控管理服務系統首重通訊品質。
    Reference: 一、 中文文獻
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    Description: 碩士
    國立政治大學
    經營管理碩士學程(EMBA)
    104932073
    Source URI: http://thesis.lib.nccu.edu.tw/record/#G0104932073
    Data Type: thesis
    DOI: 10.6814/THE.NCCU.EMBA.030.2018.F08
    Appears in Collections:[經營管理碩士學程EMBA] 學位論文

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