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    政大機構典藏 > 商學院 > 資訊管理學系 > 期刊論文 >  Item 140.119/119669
    Please use this identifier to cite or link to this item: http://nccur.lib.nccu.edu.tw/handle/140.119/119669


    Title: Sentiment Annotations for Reviews: An Information Quality Perspective
    Authors: 楊亨利
    Yang, Heng-Li
    Chao, August F.Y.
    Contributors: 資管系
    Keywords: Information quality;Sentiment analysis;Tourism;Chinese review analysis;Sentiment annotation
    Date: 2018
    Issue Date: 2018-08-28 10:40:31 (UTC+8)
    Abstract: Purpose
    The purpose of this paper is to propose sentiment annotation at sentence level to reduce information overloading while reading product/service reviews in the internet.

    Design/methodology/approach
    The keyword-based sentiment analysis is applied for highlighting review sentences. An experiment is conducted for demonstrating its effectiveness.

    Findings
    A prototype is built for highlighting tourism review sentences in Chinese with positive or negative sentiment polarity. An experiment results indicates that sentiment annotation can increase information quality and user’s intention to read tourism reviews.

    Research limitations/implications
    This study has made two major contributions: proposing the approach of adding sentiment annotation at sentence level of review texts for assisting decision-making; validating the relationships among the information quality constructs. However, in this study, sentiment analysis was conducted on a limited corpus; future research may try a larger corpus. Besides, the annotation system was built on the tourism data. Future studies might try to apply to other areas.

    Practical implications
    If the proposed annotation systems become popular, both tourists and attraction providers would obtain benefits. In this era of smart tourism, tourists could browse through the huge amount of internet information more quickly. Attraction providers could understand what are the strengths and weaknesses of their facilities more easily. The application of this sentiment analysis is possible for other languages, especially for non-spaced languages.

    Originality/value
    Facing large amounts of data, past researchers were engaged in automatically constructing a compact yet meaningful abstraction of the texts. However, users have different positions and purposes. This study proposes an alternative approach to add sentiment annotation at sentence level for assisting users.
    Relation: Online Information Review,VOLUME 42, ISSUE 5 , pp.579-594
    Data Type: article
    DOI 連結: https://doi.org/10.1108/OIR-04-2017-0114
    DOI: 10.1108/OIR-04-2017-0114
    Appears in Collections:[資訊管理學系] 期刊論文

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