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    政大機構典藏 > 理學院 > 資訊科學系 > 會議論文 >  Item 140.119/120024
    Please use this identifier to cite or link to this item: http://nccur.lib.nccu.edu.tw/handle/140.119/120024


    Title: A comparative study of campaign and non-campaign facebook strategies: The case of Taiwan's legislators
    Authors: Chen, Y.-J.;Chu, P.-Y.
    Chen, Yujui
    朱斌妤
    Chu, Pinyu
    Contributors: 公共行政學系
    Keywords: Public policy;Campaign strategy;Electronic participation;Facebook;Legislator;Web 2.0;Social networking (online)
    Date: 2013
    Issue Date: 2018-09-06 17:40:24 (UTC+8)
    Abstract: Facebook, the most popular social media in the world, has changed ways of citizen involvement in governance. Politicians and (elected) public administrators worldwide have adopted Facebook as an important approach to connect with citizens. This study investigates differences in communication strategies and patterns of legislators' Facebook in Taiwan during the 2011 election periods and during the 2012 regular legislative sessions, with the aim of exploring whether the Facebook phenomenon can improve the process of online political communication and citizen participation. The lessons from this study will help pave the way for future research on political campaign and electronic participation. © The Authors, 2013.
    Relation: Proceedings of the European Conference on e-Government, ECEG, Pages 112-119
    13th European Conference on eGovernment, ECEG 2013; Department of Theoretical and Applied Sciences, University of InsubriaComo; Italy; 13 June 2013 到 14 June 2013; 代碼 127163
    Data Type: conference
    Appears in Collections:[資訊科學系] 會議論文

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