政大機構典藏-National Chengchi University Institutional Repository(NCCUR):Item 140.119/121057

English | 正體中文 | 简体中文 | Post-Print筆數 : 27 | Items with full text/Total items : 109952/140903 (78%)
Visitors : 46052008 Online Users : 722

RC Version 6.0 © Powered By DSPACE, MIT. Enhanced by NTU Library IR team.

Home ‧ Login ‧ Upload ‧ Help ‧ About ‧ Administer

政大典藏 > College of Communication > Department of Radio & Television & Graduate Program > Periodical Articles > Item 140.119/121057

Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/121057

Title:	Multiscreen social TV system: A mixed method understanding of user attitude and adoption intention
Authors:	林翠絹 Lin, Trisha T. C.
Contributors:	傳播學院
Date:	2018
Issue Date:	2018-11-23 17:34:35 (UTC+8)
Abstract:	Past social TV (STV) system user studies usually tested a small number of trialists in lab settings in Western countries. This Asian research took a mix method approach (interview, observation, and web survey) to examine the attitudes of 76 young adults’ experiences of using a multiscreen STV system. The results show that the majority of participants preferred shifting and complementary patterns when using STV. Their favorite feature was multiscreen video teleportation via QR codes. Nearly half of participants agreed that sociability features of the STV system could facilitate their perceived social presence and sense of community, which increased adoption intention. Additionally, text messaging was selected as the preferred mode for social interactions during video viewing. Although most participants liked the user-friendly design to upload and share videos conveniently, age has a negative association with users’ receptiveness of the user generated video channel creation and aggregation feature.
Relation:	International Journal of Human-Computer Interaction (SSCI-indexed, IF 1.118),
Data Type:	article
DOI link:	https://doi.org/10.1080/10447318.2018.1436115
DOI:	10.1080/10447318.2018.1436115
Appears in Collections:	[Department of Radio & Television & Graduate Program] Periodical Articles

Files in This Item:

File	Description	Size	Format
index.html		0Kb	HTML2	583	View/Open

社群 sharing

著作權政策宣告 Copyright Announcement

1.本網站之數位內容為國立政治大學所收錄之機構典藏，無償提供學術研究與公眾教育等公益性使用，惟仍請適度，合理使用本網站之內容，以尊重著作權人之權益。商業上之利用，則請先取得著作權人之授權。
The digital content of this website is part of National Chengchi University Institutional Repository. It provides free access to academic research and public education for non-commercial use. Please utilize it in a proper and reasonable manner and respect the rights of copyright owners. For commercial use, please obtain authorization from the copyright owner in advance.

2.本網站之製作，已盡力防止侵害著作權人之權益，如仍發現本網站之數位內容有侵害著作權人權益情事者，請權利人通知本網站維護人員(nccur@nccu.edu.tw)，維護人員將立即採取移除該數位著作等補救措施。
NCCU Institutional Repository is made to protect the interests of copyright owners. If you believe that any material on the website infringes copyright, please contact our staff(nccur@nccu.edu.tw). We will remove the work from the repository and investigate your claim.

Loading...