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    Please use this identifier to cite or link to this item: http://nccur.lib.nccu.edu.tw/handle/140.119/124635


    Title: 企業慈善的社會價值與品牌價值
    The Social Value and Brand Value of Corporate Philanthropy
    Authors: 蘇芸仟
    Su, Yun-Chien
    Contributors: 蘇威傑
    Su, Wei-Chieh
    蘇芸仟
    Su, Yun-Chien
    Keywords: 企業慈善
    社會價值
    品牌價值
    社區營造
    品牌關係連結
    Corporate philanthropy
    Social value
    Brand value
    Community development
    Brand relationship
    Date: 2019
    Issue Date: 2019-08-07 15:49:45 (UTC+8)
    Reference: 邱志聖(2017)。品牌策略與管理。台灣:智勝。

    華碩電腦企業(2017)。華碩電腦企業社會責任報告書(5-1頁-5-14頁)。華碩電腦股份有限公司。

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    Description: 碩士
    國立政治大學
    國際經營與貿易學系
    106351022
    Source URI: http://thesis.lib.nccu.edu.tw/record/#G0106351022
    Data Type: thesis
    DOI: 10.6814/NCCU201900121
    Appears in Collections:[國際經營與貿易學系 ] 學位論文

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