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| Title: | 汽車召回對銷售量的影響與外溢效果的探討
Investigating the impacts of recalls on vehicle sales and its implication of spillover effects |
| Authors: | 林昱均
Lin, Yu-Chun |
| Contributors: | 胡偉民
林昱均
Lin, Yu-Chun |
| Keywords: | 汽車召回
雙重差分法
中國汽車產業
Automobile recall
Difference in Differences
China’s automobile market |
| Date: | 2020 |
| Issue Date: | 2020-09-02 12:47:44 (UTC+8) |
| Abstract: | 隨著汽車品牌數量與產銷量的增加，以及汽車的品質管制趨嚴，中國汽車的安全性在近年來逐漸受到重視。把關汽車品質的方法之一是實施汽車缺陷召回制度。本研究以雙重差分方法（Difference in Differences）檢視中國於2013年1月開始施行的《缺陷汽車產品召回管理條例》在相關期間對於汽車銷售量、銷售份額的影響。本研究將召回的事件，分為召回的有無、召回原因與召回次數三個面向進行探討，以了解消費者對召回的反應。
With the increasing number of car brands, production and sales, and the tightening of car quality control policy, the safety concern of Chinese cars has gradually been emphasized in recent years. One of the ways to check the quality of cars is to implement the car defect recall policy. The study uses the Difference in Differences method to examine the impact of China`s "Regulations on the Administration of Recall of Defective Auto Products", which was implemented in January 2013, both on automobile sales and market share during the relevant period. In this study, the recall events were divided into three aspects: the recalls or not, the reasons for the recalls, and the times of the recalls, in order to understand consumers` response to the recalls. |
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| Description: | 碩士
國立政治大學
財政學系
107255012 |
| Source URI: | http://thesis.lib.nccu.edu.tw/record/#G0107255012 |
| Data Type: | thesis |
| DOI: | 10.6814/NCCU202001192 |
| Appears in Collections: | [財政學系] 學位論文
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