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    Showing items 126-150 of 1193. (48 Page(s) Totally)
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    DateTitleAuthors
    2018-10 Free the Brand: How a Logo Frame Influences the Potentiality of Brand Extensions 別蓮蒂; Bei, Lien-Ti; Chen, Yu-Shan Athena*
    2018-09 Effects of movements and opportunities on the adoptions of same sex partner health benefit by corporations. 胡昌亞; Chuang, Y. T.; Church, R.; Hu, Changya
    2018-09 Determining Factors of Firm Survivability: A Study of University Spin-Offs in Indonesia 昂慧; Sallatu, Muhammad Afif; Indarti, Nurul
    2018-08 Facilitation of consumer loyalty toward branded applications: The dual-route perspective 曾祥景; Tseng, Timmy H.
    2018-08 Sport team-endorsed brands on Facebook: Effects of game outcome (win/loss), location (home/away) and team identification on fans’ brand evaluations 陳冠儒; Chen, Kuan-Ju; Phua, Joe; Pan, Po-Lin; Chen, Kuan-Ju
    2018-08 A New Direction for South Korean Universities in the Age of Low Birth Rates and Low Retention Rate - The Importance of Social Relationships 朴星俊; Park, Sungjun (Steven); Lee, Heejung; Chang, Hyeseung
    2018-07 東遠精技—創業至走向世界 黃國峯; Huang, K.F.; 周文卿; 于卓民; 陳東欽
    2018-06 Fiscal Stimulus and Endogenous Firm Entry in a Monopolistic Competition Macroeconomic Model 賴景昌; Chang, Cheng-Wei; Lai, Ching-Chong; Chang, Juin-Jen
    2018-04 How rival partners compete based on cooperation? 彭朱如; 顏孟賢; Peng, Tzu-Ju Ann; Yen, Meng-Hsien; Bourne, Mike
    2018-04 Identifying `Selling Points` of Australia as a Product: Destination Marketing through the Market Segmentation Approach Lee, Heejung; 朴星俊; Park, Sungjun (Steven)
    2018-03 How to Overcome Mobile Addiction? Leisure Activities and Life-Satisfaction Lee, Heejung; 朴星俊; Park, Sungjun (Steven)
    2018-03 The Antecedents of Innovation Performance– The Moderating Role of Top Management Team Diversity 黃國峯; Huang, K.F.; Li, P.Y.
    2018-02 Addressing the cross-boundary missing link between corporate political activities and firm competencies: The mediating role of institutional capital 黃國峯; Gao, Yu; Yang, Zhuoer; Huang, Kuo-Feng; Gao, Shanxing; Yang, Wei
    2018-02 DYSFUNCTIONAL CUSTOMER BEHAVIOR IN CROSS-BORDER E-COMMERCE: A JUSTICE-AFFECT-BEHAVIOR MODEL Lin, Arthur J.; Li, Eldon Y.; 李有仁; Lee, Shih-Yang
    2018-02 How has Chinese Perception toward South Korea Changed After THAAD? Implications to Korean Tourism Industry and Marketing Channels Lee, Heejung; 朴星俊; Park, Sungjun (Steven)
    2018-02 Motivating Chinese Consumers to Revisit Korea: Moderating Effect of Mobile Usage Lee, Heejung; 朴星俊; Park, Sungjun (Steven)
    2018-01 Factors affecting college students’ brand loyalty toward fast fashion: A consumer-based brand equity approach Su, Jin; 張愛華; Chang, Aihwa
    2018-01 Matching response to competitors’ moves under asymmetric market strength Hyun, Eunjung; 謝凱宇; Hsieh, Kai-Yu
    2018-01 Work as good-minded undertakings and effortless assignments: Chinese meaning of working for hospitality workers and its motivational implications 許書瑋; Hsu, Ryan Shuwei; Stanworth, James O.
    The effect of local environment on innovation: a comparison of local and foreign firms in China Li, Peng-Yu; Huang, Kuo-Feng; Xu, Kai; Yu, Chwo-Ming Joseph; 于卓民
    2018 Understanding the nature, uses and gratifications of social television: Implications for developing viewer engagement and network loyalty 林芝璇; Lin, Jhih-Syuan; Chen, Kuan-Ju; Sung, Yongjun
    2018 The attitudinal and behavioral impact of brand-centered human resource management: Employee and customer effects 韓志翔; Chiang, Hsu-Hsin; Han, Tzu-Shian; McConvill, David
    2018 Intellectual capital of South Africa: A comparison with Poland and Romania 林月雲; Lin, Carol Y.Y.
    2018 On electronic word-of-mouth diffusion in social networks: curiosity and influence Fang, Yu-Hui; Tang, Kwei; 唐揆; Li, Chia-Ying; Wu, Chia-Chi
    2018 The credibility and attribution of online reviews Differences between high and low product knowledge consumers Chiou, Jyh-Shen; 邱志聖; Hsiao, Cheng-Chieh; Chiu, Tien-Yi

    Showing items 126-150 of 1193. (48 Page(s) Totally)
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