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    政大機構典藏 > 商學院 > 資訊管理學系 > 期刊論文 >  Item 140.119/27367


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    题名: Credit Based Group Negotiation for aggregate sell/buy in e-markets
    作者: 苑守慈;Yu-Hsin Lin
    Yuan, Soe-Tysr
    关键词: Software agents;Coalition formation;Negotiation;Group buy;Group sell
    日期: 2004-03
    上传时间: 2009-01-17 16:35:52 (UTC+8)
    摘要: Consumers can obtain cheaper goods through collaboration. However, it is very difficult to find a certain group of people with the same demand in traditional markets. The Internet makes this dream come true. Customers with mutual interests can get together easily and bargain with manufacturers by using the power of the group. This paper presents a novel coalition formation approach that is called Credit Based Group Negotiation. Buyers and sellers can bargain with different strategies, which rely on Negotiation Credit, and thereby close deals more efficiently but still achieve good payoffs. Furthermore, this approach extends the concept of group buying to group selling and consequently enhances the market function.
    關聯: Electronic Commerce Research and Applications, 3(1), 74-94
    数据类型: article
    DOI 連結: http://dx.doi.org/10.1016/j.elerap.2003.09.002
    DOI: 10.1016/j.elerap.2003.09.002
    显示于类别:[資訊管理學系] 期刊論文

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