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    Please use this identifier to cite or link to this item: http://nccur.lib.nccu.edu.tw/handle/140.119/36752


    Title: 價格與數量的實證研究 :以大尺寸的TFT LCD panels為例
    Authors: 楊志常
    Chih-Chang Ken Yang
    Contributors: 吳文傑
    楊志常
    Chih-Chang Ken Yang
    Keywords: Panel Data
    Fixed Effect Model
    Quantity Elasticity
    Price Elasticity
    TFT LCD
    Date: 2004
    Issue Date: 2009-09-18 19:26:52 (UTC+8)
    Abstract: The purpose of this research is to understand and explain the TFT LCD industry phenomenon of oversupply vs. shortage and its impacts on the prices and quantities of individual TFT LCD makers. Also, to look for any fixed effects (if any exist) due to specific company and due to specific time.

    We employ a fixed effect model to estimate impacts of individual traded quantity on price and impacts of individual price on traded quantity. Using the panel data covering 16 makers and 24 months, our results reveal that the TFT LCD panel is highly quantity inelastic of the traded price but greatly price elastic of the traded quantity.

    With regard to fixed effect, the empirical result reveals there were significant time effects of price for some periods of time while there were significant time effects of quantity for some sizes of panels. Supply and demand could be one of the factors determining the time effects. As to the company fixed effect, most of company fixed effects of quantity prices were found significant whereas company fixed effects of price were not. Market shares and country of origin can be significant factors determining the company fixed effect of quantity.





    Keywords: Panel Data, Fixed Effect Model, Quantity Elasticity, Price Elasticity, Company Fixed Effect, Time Fixed Effect, TFT LCD
    Chapter 1 Introduction----------------------------------------1
    1.1 Motivation------------------------------------------------1
    1.2 Objectives------------------------------------------------2
    1.3 Organization----------------------------------------------2
    Chapter 2 Literature Review-----------------------------------4
    Chapter 3 TFT LCD Industry Introduction-----------------------8
    3.1 What makes TFT LCD panels---------------------------------8
    3.2 Industry Supply Chain------------------------------------10
    The Competitors----------------------------------------------10
    The Suppliers------------------------------------------------14
    The Customers------------------------------------------------15
    The Crystal Cycle--------------------------------------------16
    Chapter 4 Methodology----------------------------------------19
    4.1 Theoretical Analysis and Hypotheses Development----------19
    4.2 Empirical Model and Specification------------------------25
    Chapter 5 Data Source, Sample and Descriptive Statistics-----31
    5.1 Data Source and Sample-----------------------------------31
    5.2 Descriptive Statistics-----------------------------------32
    5.2.1 Descriptive Statistics by Company and by Segment-------34
    5.5.2 Descriptive Statistics by Time and by Segment----------38
    5.2.3 Descriptive Statistics of Aggregate NB and Monitor Panel- -------------------------------------------------------42
    5.2.4 Transition of Different Panel Sizes--------------------46
    Chapter 6 Empirical Results----------------------------------48
    6.1 Analysis of Price Elasticity of Traded Quantity----------48
    6.2 Analysis of Quantity Elasticity of Traded Price----------51
    6.3 Time Effect Analysis-------------------------------------53
    6.4 Company Fixed Effect Analysis----------------------------57
    Chapter 7 Conclusions----------------------------------------61
    7.1 Summary--------------------------------------------------61
    7.2 Recommendation-------------------------------------------62
    Appendix-----------------------------------------------------63
    Reference----------------------------------------------------64
    Reference: Gujarati, Damodar N.: Basic Econometrics, McGraw Hill, 4th Edition, 2003, pp 636-652.
    Greene, William: Econometric Analysis, Prentice Hall, 5th Edition, 2003, pp 283-293.
    Keller, Gerald & Warrack, Brian: Statistics, Thomson, 6th Edition, 2003.
    DisplaySearch: Notebook PC Strategy Report Part I, May 2004, pp 101-104.
    Young, Ross: “TFT LCD Market Outlook” Presentation, Sept 2004.
    Hsieh, David: “TFT LCD Market Outlook” Presentation”, Jan 2005.
    Mathews, John A.: “ Strategy and the Crystal Cycle”, Macquarie Graduate School of Management, October 2004
    Huang, Arex: “Overview of TFT-LCD Market” Presentation, Oct. 2004
    Chen, Wen-Chang: “A DSS for Purchasing of Key Component of Notebook-PC”, 1998
    張清溪 & 許嘉棟 & 劉鶯釧 & 吳聰敏: 經濟學, 上冊, 二版, 民國八十年, pp 83-94, 156.
    王瓊敏: “電腦關鍵零組件之價格預測模式”, 2000
    陳泳丞: 台灣的驚嘆號, 時報出版, 2004.
    Samsung web site: www.samsungtftlcd.com
    AUO web site: www.auo.com
    Witsview web site: www.witsview.com
    Description: 碩士
    國立政治大學
    國際經營管理碩士班(IMBA)
    92933002
    93
    Source URI: http://thesis.lib.nccu.edu.tw/record/#G0929330021
    Data Type: thesis
    Appears in Collections:[國際經營管理英語碩士學程IMBA] 學位論文

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