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    Title: 銀行徵信流程之探討─以C銀行法人金融業務為例
    Credit verification process of corporate finance department in banks—take Bank C as an example
    Authors: 彭雅蘭
    Peng, Ya Lan
    Contributors: 林宛瑩
    蔡瑞煌

    Lin, Wan Ying
    Tsaih, Rua Huan

    彭雅蘭
    Peng, Ya Lan
    Keywords: PWIO分析方法論
    銀行業
    徵信流程
    PWIO
    bank industries
    credit verification process
    Date: 2011
    Issue Date: 2012-10-30 14:22:24 (UTC+8)
    Abstract: 金融產業內的競爭愈發激烈,新金融商品雖持續推出,但競爭者間於產品本身的同質性也逐漸趨近,此時對於客戶而言,差異化的服務細節即成為廠商競爭優勢形成的重要關鍵。
    提升銀行服務品質的重要環節之一即來自於其內部作業流程上的精進,故之於法人金融業務來說,若能在產品包裝本身之外,透過徵信流程品質的提升,以兼顧其徵信作業的正確性與效率,可達到快速回應客戶需求的能力要求,創造更精緻的差異化,並強化顧客滿意度。
    個案公司為國內銀行業主要廠商,其組織規模龐大、各部門分工精細,且對於資訊系統的倚賴度頗深,使徵信流程上難免出現作業繁複拖沓之問題;此外,個案公司法人金融(即企業金融)事業群採徵授信合一制,徵信作業由業務單位發起,輔以眾多支援單位的協同合作,致流程係為一連串人為決策過程所構成,故徵信作業主要權責人員素質的培養亦為影響流程品質的重要因素。
    本研究運用Tsaih and Lin(2006)所發展之PWIO(Process-Wide Information Organism)分析方法論,來描述與瞭解個案公司法人金融事業群徵信流程,透過實作表的展開以分析流程,並提出相對應之績效衡量指標與改善建議,作為未來個案公司徵信流程改善之參考,期能因此增進個案公司的徵信流程正確性與效率,進而強化其競爭能力,塑造組織長遠的發展優勢。
    Competition among banks becomes intensive nowadays. While new financial products launched, less differences could be found in products from bank to bank; therefore, the differentiation of detail-oriented services becomes a key factor for keeping competitiveness in the banking industry.
    One of the main elements for improving the quality of bank services is the amelioration of internal process. As for the corporate finance department in banks, more than product design itself, making credit verification process better, raising operating validity and efficiency would definitely reach their goals for quick response, and also enhance customer satisfaction.
    The case bank is one of the leading companies in the domestic banking industry. The scale of organization is huge, the divisions of department are meticulous, and the operation process is deeply relied on the information systems. Under such circumstances, the credit verification process of its corporate finance department has become minute and complicated. Furthermore, the business side takes responsibility for the credit verification process. To execute the process, the business side needs supports from other related departments and does a series of decision making based on personal experiences, which means that it is also an influential factor to train the primary personnel well in the credit verification process flow.
    This study, based on an application of the Process-Wide Information Organism approach (Tsaih and Lin. 2006), describes and interprets the credit verification process of corporate finance department of the bank. For improving the validity and efficiency of the process, this study intends to set targets and evaluation indicators toward the process flow, and provides suggestions at the same time to enhance the long-term competitive advantages of the bank.
    第壹章 緒論 1
    第一節 研究動機與背景 1
    第二節 研究目的與問題 3
    第三節 論文架構 5
    第貳章 文獻探討 6
    第一節 銀行徵信作業之相關文獻 6
    第二節 企業流程資訊有機體模式 9
    第參章 研究方法 14
    第一節 觀念性架構 14
    第二節 個案研究流程 16
    第肆章 個案分析與研究 17
    第一節 產業概況 17
    第二節 個案公司描述 20
    第三節 個案公司現行徵信流程所面臨的問題 28
    第四節 個案公司PWIO流程分析 34
    第伍章 個案分析結果 84
    第一節 PWIO分析方法論之流程分析結果 84
    第二節 流程改善建議 90
    第陸章 結論 99
    第一節 研究結論 99
    第二節 研究限制與後續研究建議 103
    參考文獻 104
    Reference: 一、中文部份
    吳淑華,2006,銀行企業授信之信用風險實證分析,國立政治大學風險管理與保險研究所碩士論文
    俞秀鴻,2008,房貸業務授信流程分析之研究:以某銀行為例,國立政治大學經營管理碩士學程(EMBA)碩士論文
    袁慧珠,2007,PWIO流程分析模式與ABC成本制度之結合應用─以某製造業為例,國立政治大學經營管理碩士學程(EMBA)碩士論文
    張智為,2009,企業流程資訊有機體模式之探討─以某外商工作站直銷與經銷為例,國立政治大學商管專業學院碩士學位學程(AMBA)碩士論文
    黃淑滿,2005,企業流程資訊有機體模式在診斷企業流程之應用及其績效評估─以某公司為例,國立政治大學經營管理碩士學程(EMBA)碩士論文
    郭和東,2009,企業流程分析及品質成本管理之探討:以A印刷廠為例,國立政治大學商管專業學院碩士學位學程(AMBA)碩士論文
    陳心澤,2009,應用PWIO於作業基礎成本制度資訊安排之探討─以S個案公司為例,國立政治大學商管專業學院碩士學位學程(AMBA)碩士論文
    陳衍潔,2011,銀行業基本資料,臺灣經濟研究院產業資料庫
    陳衍潔,2012,2012年銀行業景氣趨勢調查報告,臺灣經濟研究院產業資料庫
    陳嘉霖,2006,授信與風險,臺灣金融研訓院
    陳鋒銘,2008,知識服務型組織的合約訴訟管理流程分析─以A公司法務中心為例,國立政治大學商管專業學院碩士學位學程(AMBA)碩士論文
    陳麗常,1972,銀行業徵信業務之研究,國立政治大學企業管理研究所碩士論文
    鄭雅玲,2005,應用企業流程資訊有機體分析方法論於會計師事務所審計業務流程之審視,國立政治大學資訊管理研究所碩士論文
    中華民國銀行公會會員徵信準則,2010年10月全授字第0990002329A號函修訂,行政院金融監督管理委員會發佈
    公開資訊觀測站http://mops.twse.com.tw/mops/web/index
    行政院金融監督管理委員會銀行局網站http://www.banking.gov.tw/ch/index.jsp
    二、西文部份
    Earl Babbie. 1998. The Practice of Social Research. Eighth edition. Belmont, California: Wadsworth Publishing Company.
    Kaplan, R. S. & D. P. Norton. 2001. The Strategy-Focused Organization: How Balanced Scorecard Companies Thrive in The New Business Environment. Boston, Harvard Business School Press.
    Kaplan, R. S. & D. P. Norton. 2004. Strategy Maps: Converting Intangible Assets into Tangible Outcomes. Boston, Harvard Business School Press.
    Porter, M. E. 1985. The Value Chain and Competitive Advantage. Competitive Advantage: Creating and Sustaining Superior Performance. New York, Free Press, 33-61.
    Tsaih, R., & Lin, W. 2006. The Process-Wide Information Organism Approach for The Business Process Analysis. Industrial Management and Data Systems 106 (4): 509-522.
    Yin, R. K. 1994. Case Study Research-Design and Method Applied Social Research Methods Series. New Bury Park, CA, Sage.
    Description: 碩士
    國立政治大學
    商管專業學院碩士學位學程(AMBA)
    100380002
    100
    Source URI: http://thesis.lib.nccu.edu.tw/record/#G0100380002
    Data Type: thesis
    Appears in Collections:[管理碩士學程/商管專業學院碩士學位學程 AMBA] 學位論文

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