政大機構典藏-National Chengchi University Institutional Repository(NCCUR):Item 140.119/63445
English  |  正體中文  |  简体中文  |  Post-Print筆數 : 27 |  Items with full text/Total items : 109950/140901 (78%)
Visitors : 46018817      Online Users : 828
RC Version 6.0 © Powered By DSPACE, MIT. Enhanced by NTU Library IR team.
Scope Tips:
  • please add "double quotation mark" for query phrases to get precise results
  • please goto advance search for comprehansive author search
    •  Adv. Search
    Home ‧ Login ‧ Upload ‧ Help ‧ About ‧ Administer Goto mobile version


    Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/63445


    Title: 電視新聞戲劇化效果研究： 由議題設定與收視動機角度來看
    Other Titles: A Study on Effects of Dramatized Television News: From Perspectives of Agenda Setting and Motivations for TV News Viewing
    Authors: 陳憶寧
    Chen, Yi-Ning Katherine
    Contributors: 廣告系
    Keywords: 使用動機;電視新聞;議題多樣性;議題設定;議題戲劇化
    Agenda setting;Dramatized issue;Issue diversity;Television news;Viewing motivation
    Date: 2011-10
    Issue Date: 2014-01-16 16:00:24 (UTC+8)
    Abstract: 本研究以議題設定及收視動機角度探討電視新聞戲劇化的效應。由電視新聞內容分析及全國民眾調查的結果顯示，電視新聞議題顯著性與公眾議題的顯著性無關，且在議題戲劇化程度與公眾議題的顯著性上，只有觀點衝突程度提高了議題在公眾心中的分量。本研究也證實觀眾電視新聞注意程度愈高，其議題多樣性，即對議題的重要性認知也愈為多元。以收視動機而言，觀眾資訊需求動機愈強者，議題多樣性則愈高。根據以上結果推論，電視新聞對於議題的戲劇化處理不見得有助於觀眾對新聞議題的認知。
    This study aims to investigate the plausible relationship between dramatized issues on television news, motivation of television viewing, and their effects on issue perception of television viewers by combining agenda setting and the motivation of TV news use as a theoretical framework. A quantitative content analysis of the prime time television news and a national survey were used to obtain public’s most important problems facing Taiwan, their television viewing patterns as well as the motivation of watching television news. The results indicated that, overall, there was no significant correlation between the television’s agenda and viewers’ agenda. However, conflict frames of issues on TV enhanced their importance among public agenda. Attention to TV news positively predicted issue divergence. The result also indicated thatpeople with information seeking motivation bear more issues than people with motivation of escape and entertainmentseeking.Based on the results, dramatized TV news does not necessarily help viewers on issue cognition.
    Relation: 新聞學研究, 109, 77-120
    Mass Communication Research, 109, 77-120
    Data Type: article
    Appears in Collections:[Mass Communication Research] Articles

    Files in This Item:

    File SizeFormat
    77120.pdf572KbAdobe PDF21007View/Open


    All items in 政大典藏 are protected by copyright, with all rights reserved.


    社群 sharing

    著作權政策宣告 Copyright Announcement
    1.本網站之數位內容為國立政治大學所收錄之機構典藏，無償提供學術研究與公眾教育等公益性使用，惟仍請適度，合理使用本網站之內容，以尊重著作權人之權益。商業上之利用，則請先取得著作權人之授權。
    The digital content of this website is part of National Chengchi University Institutional Repository. It provides free access to academic research and public education for non-commercial use. Please utilize it in a proper and reasonable manner and respect the rights of copyright owners. For commercial use, please obtain authorization from the copyright owner in advance.

    2.本網站之製作，已盡力防止侵害著作權人之權益，如仍發現本網站之數位內容有侵害著作權人權益情事者，請權利人通知本網站維護人員(nccur@nccu.edu.tw)，維護人員將立即採取移除該數位著作等補救措施。
    NCCU Institutional Repository is made to protect the interests of copyright owners. If you believe that any material on the website infringes copyright, please contact our staff(nccur@nccu.edu.tw). We will remove the work from the repository and investigate your claim.
    DSpace Software Copyright © 2002-2004  MIT &  Hewlett-Packard  /   Enhanced by   NTU Library IR team Copyright ©   - Feedback