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    Please use this identifier to cite or link to this item: http://nccur.lib.nccu.edu.tw/handle/140.119/67138

    Title: The Great Wall:中國之消費者保護平台
    Business Plan for the Great Wall Platform
    Authors: 葛蘭特
    Grant Edward Leach
    Contributors: 吳文傑
    Jack Wu
    Grant Edward Leach
    Keywords: 中國
    Date: 2013
    Issue Date: 2014-07-01 12:11:22 (UTC+8)
    Abstract: Short of dramatic protests, Chinese citizens do not have much recourse against unscrupulous manufacturing companies who produce defective or unsafe products. The Great Wall web and app based platform empowers Chinese citizens to hold manufacturers accountable for the true costs of their own neglectful and sometimes endangering conduct. The Great Wall corrects the injustice of companies passing the costs of their negligence on to consumers while reaping unmitigagted profits. The Great Wall achieves this by offering a suite of services and tools that effectively unites similary affected consumers, aggregates their legal retainer fees thereby reducing the costs associated with legal proceedings and connects them with legal representation that will facilitate highly efficient legal negotiations on their behalves. The Great Wall is the first non-profit social venture supporting the Chinese Government’s efforts to foster accountability among manufacturers and meet the demand for a safer and higher quality marketplace for the Chinese population.
    Key Words: Non-profit social venture, Manufacturer negligence, Accountability, Consumer rights, Legal retainer, Mainland China.
    Reference: 1. Want China Times. (2011). Siemens China responds to fridge-smashing protesters.Retrieved May 10th, 2014, from http://www.wantchinatimes.com/news-subclass-cnt.aspx?id=20111206000092&cid=1206
    2. TECHINASIA. (2013). CNNIC Report: China Now Has 564 Million Internet Users, More Than Half are on Weibo. Retrieved May 12th, 2014, from http://www.techinasia.com/cnnic-report-2012-china-internet-users-weibo-stats/
    3. Wikipedia. (2014). List of PRC administrative divisions by GDP per capita. Retrieved April 12th, 2014, from http://en.wikipedia.org/wiki/List_of_PRC_administrative_divisions_by_GDP_per_capita
    4. David Fenwick, Tugrul U. Daim, Ibrahim Iskin, Yasser Dahlawi, (2010) "Exploring the influence of cultural elements on Chinese manufacturing quality", Journal of Technology Management in China, Vol. 5 Iss: 2, pp.141 - 157
    5. Statista. (2014). Number of Lawyers in China between 2005 and 2012. Retrieved April 12th, 2014 from http://www.statista.com/statistics/224787/number-of-lawyers-in-china/
    6. Forbes. (2014). Tencent WeChat and SINA Weibo: The Frenemies of the Chinese Mobile Space.Retrieved April 21, 2014 from http://www.forbes.com/sites/junhli/2014/04/16/tencent-wechat-and-sina-weibo-the-frenemies-of-the-chinese-mobile-space/
    7. National Bureau of Statistics of the People’s repubic of China. (2014) retrieved April 12th, 2014 from http://www.stats.gov.cn/tjsj/
    Description: 碩士
    Source URI: http://thesis.lib.nccu.edu.tw/record/#G0101933037
    Data Type: thesis
    Appears in Collections:[國際經營管理英語碩士學程IMBA] 學位論文

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