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    政大機構典藏 > 商學院 > 企業管理學系 > 期刊論文 >  Item 140.119/70907


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    题名: Does Image Matter to Different Job Applicants? The Influences of Corporate Image and Applicant Individual Differences on Organizational Attractiveness
    作者: 蔡維奇;Yang, Irene Wen-Fen
    贡献者: 企管系
    日期: 2010.03
    上传时间: 2014-10-30 17:23:44 (UTC+8)
    摘要: This research examined both the effects of various corporate image dimensions on organizational attractiveness and the moderating effects of applicant individual difference variables on the aforementioned relationships. Two studies were conducted for this research, which involved 40 bank samples and 360 student participants (Study 1) and 538 employee–student mixed samples (Study 2). By implementing different research designs, samples, and industry targets in the two studies, we found that corporate product image, corporate citizenship image, and corporate credibility image were important antecedents to organizational attractiveness. One of the proposed applicant individual difference variables, environmental sensitivity, was found to moderate the relationship between corporate citizenship image and organizational attractiveness.
    關聯: International Journal of Selection and Assessment, 18(1), 48-63
    数据类型: article
    DOI 連結: http://dx.doi.org/10.1111/j.1468-2389.2010.00488.x
    DOI: 10.1111/j.1468-2389.2010.00488.x
    显示于类别:[企業管理學系] 期刊論文

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