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    政大機構典藏 > 商學院 > 資訊管理學系 > 會議論文 >  Item 140.119/78895
    Please use this identifier to cite or link to this item: http://nccur.lib.nccu.edu.tw/handle/140.119/78895

    Title: Evaluating a mechanism for measuring customer expectation in real-time service contexts
    Authors: Hsieh, Yen-Hao.;Yuan, Soe-Tsyr
    Contributors: 資管系
    Keywords: Academic fields;Customer expectation;Customer expectation measurement;Measurement mechanism;Real time service;Service delivery;Service provider;Service science;Simulation result;Angle measurement;Information services;Real time systems;Sales;Customer satisfaction
    Date: 2011
    Issue Date: 2015-10-08 17:40:22 (UTC+8)
    Abstract: Customer expectation has been an important issue across different academic fields. Customer expectation management is a way for service providers to deliver appropriate services to customers in real-time service contexts in order to achieve high customer satisfaction. Understanding actual customer expectations is the primary step before managing customer expectations. However, to our knowledge, there is no research investigating how to measure customer expectations during service delivery, especially in real-time service contexts. Hence, this study aims to describe a customer expectation measurement mechanism and conduct several simulations to evaluate the feasibility and reliability of the customer expectation measurement mechanism. The simulation results show the mechanism is considerable for researchers and service providers and can serve as a feasible clue to measure and manage customer expectations in real-time service contexts. © 2011 IEEE.
    Relation: Proceedings - 2011 International Joint Conference on Service Sciences, IJCSS 2011
    Data Type: conference
    DOI 連結: http://dx.doi.org/10.1109/IJCSS.2011.27
    DOI: 10.1109/IJCSS.2011.27
    Appears in Collections:[資訊管理學系] 會議論文

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