政大機構典藏-National Chengchi University Institutional Repository(NCCUR):Item 140.119/80615

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政大機構典藏 > 商學院 > 資訊管理學系 > 期刊論文 > Item 140.119/80615

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题名:	Using association reasoning tool to achieve semantic reframing of service design insight discovery
作者:	Yuan, Soe-Tsyr Daphne;Hsieh, Pei-Kang 苑守慈
贡献者:	資管系
关键词:	innovation;design practice;design process;system design;interdisciplinarity
日期:	2015-09
上传时间:	2016-01-15 15:09:15 (UTC+8)
摘要:	Developing a desirable service requires in-depth understanding of customers, but discovering customer insights has depended on designers` experiences. It is hard for novice designers and designers at enterprises with Goods Dominant Logic mindsets to do this well. A partial solution rests on challenging the core design practices of reframing and frame creation. This study presents an IT-based tool with the knowledge in ConceptNet (a machine-readable commonsense knowledgebase) to facilitate a variety of association reasoning methods in the reframing and frame creation process. The concept of insight depth is proposed for measuring the influential extent of insights. Our tool has also evidenced its utility on improving the quality of the reframing and frame creation process for experienced and novice designers.
關聯:	Design Studies, 40, 143-175
数据类型:	article
DOI 連結:	http://dx.doi.org/10.1016/j.destud.2015.07.001
DOI:	10.1016/j.destud.2015.07.001
显示于类别:	[資訊管理學系] 期刊論文

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档案	描述	大小	格式	浏览次数
143-175.pdf		2625Kb	Adobe PDF2	648	检视/开启

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