| Reference: | 一、 英文部分
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二、 中文部分
1. 文崇一、楊國樞(2000)，訪問調查法，社會及行為科學研究法下冊，東華書局。
2. 余朝權(1991)，現代行銷學管理，五南。
3. 陳正倉(1993)，產業經濟學，雙葉書廊。
4. 陳明君(2015)，2014年全球前十大塗料廠商暨產業發展概況
5. 黃俊英(1999) ，企業研究方法，第二版，東華書局。
6. 謝安田(1979)，企業研究方法，水牛出版社。
三、 網際網路
1. 漂亮家居-設計家官方網站，檢自網址
http://www.searchome.net/
2. 得利塗料官方網站，檢自網址
https://www.dulux.com.tw/zh
3. 中華徵信所，塗料、染料及顏料業，新興國家設廠帶動 塗料未來每年成長6%，檢自網址
http://www.credit.com.tw/creditonline/Epaper/IndustrialSubjectContent.aspx?sn=98&unit=302
4. 立邦漆官方網站，檢自網址
http://www.nippon-paint.com.tw/
5. 虹牌油漆官方網站，檢自網址
http://www.rainbow-house.com.tw/ |
