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    Items for Author "Tseng, Hsiang Ching" 

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    Showing 13 items.

    Collection Date Title Authors Bitstream
    [企業管理學系] 期刊論文 2015 Consumer evaluation in new products: the perspective of situational strength Chang, Aihwa; Tseng, Timmy H.; 張愛華; 曾祥景
    [企業管理學系] 會議論文 2014 Part I: Marketing Strategy and Marketing Management: The Antecedents and Consequences of Consumers' Value Co-Creation Chang, Aihwa; Tung, Pei-Ju; Tseng, Timmy H.; 張愛華; 曾祥景
    [企業管理學系] 期刊論文 2015 On the relationships among brand experience, hedonic emotions, and brand equity Ding, Cherng G.; Tseng, Timmy H.; 曾祥景
    [企業管理學系] 會議論文 2011 Personality Traits Antecedents of Online Brand Community Members' Participation Hsieh, Sara; Chang, Aihwa; Lin, Frances; 謝慧璋; 張愛華
    [資訊科學系] 會議論文 2013 The impact of impression management on purchase intentions in online auctions: The moderating effects of relationship norms Yen, W.-C.; Tseng, Tseng T.H.; Yen, Wanchu; Tseng, Timmy H.
    [企業管理學系] 會議論文 2015-07 Understanding customers' willingness to participate in co-creation: The fit perspective Yen, Wanchu
    [企業管理學系] 專書/專書篇章 2016 The Mediating Roles of Brand Engagement and Brand Psychological Ownership in Brand Co-creation 張愛華; Chang, Aihwa; Tseng, Timmy H.; Tung, Pei-Ju
    [企業管理學系] 會議論文 2014 The self-expressiveness of footprints: Understanding the drivers of check-in 曾祥景; Hsieh, Sara; Tseng, Timmy H.; Lee, Crystal Tzu Ying
    [企業管理學系] 會議論文 2015-07 The effects of emoticons and text-messaging on social interaction: Playfulness in mobile instant messaging 曾祥景; Hsieh, Sara H.; Tseng, Timmy H.
    [企業管理學系] 會議論文 2014-06 Transforming smartphone owners into partial employees: The effect of value creation and innovativeness on consumer coproduction behaviour 曾祥景; Lee, Crystal T.; Hsieh, Sara H.; Tseng, Timmy H.
    [企業管理學系] 學位論文 2015 服務場景的人際因素對注意力幸福感的影響: 以恢復體驗為中介角色 曾祥景; Tseng, Hsiang Ching
    [企業管理學系] 期刊論文 2018-08 Facilitation of consumer loyalty toward branded applications: The dual-route perspective 曾祥景; Tseng, Timmy H.
    [企業管理學系] 會議論文 2014 Building buyers' long-term relationships with the B2B e-marketplace: The perspective of social capital 曾祥景; Yen, Wanchu; Tseng, Timmy H.

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