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| Title: | 日本長期照護公司在大陸營運模式之研究 --兩個公司之分析
Business Models of Japanese Long-Term-Care Companies in China—The Cases of Two Companies |
| Authors: | 齊藤由貴
Saito, Yuki |
| Contributors: | 于卓民
Yu, Joseph
齊藤由貴
Yuki Saito |
| Keywords: | 長期照護
服務
商業模式
日本公司
在中國的營運
Long-term care
Services
Business models
Japanese companies
Operations in China |
| Date: | 2017 |
| Issue Date: | 2017-08-10 09:53:35 (UTC+8) |
| Abstract: | 人口高齡化是一個社會問題以及商機。
日本比中國更早面對這個問題，所以在長期照護領域累積了豐富的經驗。
本論文藉由分析兩家日本長照公司商業模式的關鍵資訊（例如：提供的服務、客戶分群、營運點和特性）說明政策對日本長照公司如何在中國和日本營運的影響。
因為長期照護服務往往基於政府政策而設計，
本論文先介紹日本和中國的政策，
然後研究這兩家─ Nichii Gakkan和長壽控股作為個案公司。
這項研究結果將有助於致力進軍中國市場並需要計劃營運策略和服務內容的日本長照公司。
Growing aging population is one social issue to face as well as business opportunities.
Japan has faced the issue much earlier than China, and thus has accumulated expertise in
long-term-care services fields. This thesis answers questions governmental policies effect
on firms operation and on how Japanese LTC companies operate in China and Japan, by
providing key information on their business models (e.g., services offered, customer
segments, locations of operation, and operational characteristics). Since long-term care
(LTC) services tend to be designed based on governmental policies and definitions, the
thesis fist introduces policies in japan and China. It then investigates Nichii Gakkan and
Long Life Holdings as case companies. This research findings would be useful for other
Japanese LTC companies which aim to enter Chinese market and need to plan strategies and
design service offerings. |
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| Description: | 碩士
國立政治大學
國際經營管理英語碩士學位學程(IMBA)
104933034 |
| Source URI: | http://thesis.lib.nccu.edu.tw/record/#G0104933034 |
| Data Type: | thesis |
| Appears in Collections: | [國際經營管理英語碩士學程IMBA] 學位論文
|
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