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    Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/136434


    Title: 1819 青年旅館商業計劃書
    1819 Hostel in Bangkok
    Authors: 陳立恆
    Lompayen, Sarat
    Contributors: 吳文傑
    Wu, Jack
    陳立恆
    Sarat Lompayen
    Keywords: 旅館
    咖啡廳
    背包
    便宜
    曼谷
    Hostel
    Café
    Backpack
    Cheap
    Bangkok
    Date: 2021
    Issue Date: 2021-08-04 15:05:56 (UTC+8)
    Abstract: 1819 Hostel situated in the heart of Bangkok-Thailand, where travelers can enjoy leisure with an affordable price, styled in minimal modern Japanese. Together with café on the first-floor which travelers and passersby can enjoy the vibes of the Bangkok. This business plan was written to see the opportunity to turn an old shophouse into life and see whether it is worth investing in short and long-term. The author believes that after the COVID-19 pandemic situation, there will be surge in traveling because people would likely to travel more than before the pandemic.
    1819 Hostel would require an initial investment of 4 million Thai Baht, 60:40 investment from personal and bank loan respectively. The source of revenue will come from providing accommodation and café. After careful forethoughts, author sees that there is opportunity in investing in the hostel business with the base case, net present value (NPV) would be 3,994,624 Thai Baht, internal rate of return (IRR) equals to 17.33% with 2.90 years payback period.
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    Description: 碩士
    國立政治大學
    國際經營管理英語碩士學位學程(IMBA)
    108933041
    Source URI: http://thesis.lib.nccu.edu.tw/record/#G0108933041
    Data Type: thesis
    DOI: 10.6814/NCCU202100794
    Appears in Collections:[國際經營管理英語碩士學程IMBA] 學位論文

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