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    Title: 企業對企業社會責任壓力的反應:公司治理的觀點
    Corporate response to institutional pressures for corporate social responsibility: A corporate governance perspective
    Authors: 楊茹涵
    Yang, Yu-Han
    Contributors: 傅浚映
    潘振宇

    Fu, Jun-Ying
    Pan, Jhen-Yu

    楊茹涵
    Yang, Yu-Han
    Keywords: 企業社會責任
    CSR回應策略
    公司治理
    股權結構
    董事會結構
    Corporate social responsibility (CSR)
    CSR response
    Corporate governance
    Ownership structure
    Board structure
    Date: 2022
    Issue Date: 2022-02-10 13:23:20 (UTC+8)
    Abstract: 企業社會責任這一詞源自於Bowen於1953年出版的《企業家的社會責任》一書中,時至今日,企業社會責任已成為當今重大管理議題,過去有很多研究從公司治理觀點探討企業社會責任,並發現企業社會責任與公司治理存在正向關係。本研究基於這個基礎,以個案研究的方式,更深入的探討企業在面臨企業社會責任壓力時,所採取的回應策略與公司治理品質的關係。

    本研究分別以「台灣水泥公司花蓮窯燒垃圾爭議」及「亞洲水泥公司新城礦場礦權展限之爭議」作為研究對象,並從媒體電子資料庫(中央通訊社、聯合知識庫、中國時報線上資料庫、自由時報線上資料庫、天下知識庫)透過關鍵字與手動篩選方式,搜集爭議事件及企業回應相關新聞,作為分析企業面對社會壓力回應方式的依據。另一方面,有關公司治理情形則以TEJ電子資料庫及企業年報上的資料為主。

    研究結果主要有三個發現,首先企業整體公司治理品質對企業面對社會壓力時所採取的回應策略有影響。其次,股權結構層面的公司治理品質,除了會影響企業履行企業社會責任時在內部受到的阻礙或支持度,也與企業目前在CSR上表現有關,因此對CSR回應策略可能有較積極的影響。最後,「外資持股」比率之公司治理品質對企業在企業社會責任的作為與企業對CSR回應策略的積極程度上有一定程度之影響。
    The origins of corporate social responsibility can be traced back to Howard Bowen’s seminal book Social Responsibilities of the Businessman. Today, corporate social responsibility is one of the most critical management issues. Previous studies have pointed out that an organization’s CSR performance is positively related to its corporate governance. Based on those findings, this research uses the case study method to explore the relationship between corporate responses to CSR pressures and its corporate governance quality.

    This study uses the Taiwan Cement’s (TCC) dispute and Asia Cement’s (ACC) dispute as research objects: (1) TCC’s attempts to process household and industrial waste by using its Kilns Plant in Heping. (2) The extension of ACC’s mining right over its Xincheng mine ground. To examine corporate responses to CSR pressures, this study obtains data in the following two sources. First, the study collects a total of 336 news articles based on the news search in 6 reliable media databases. Second, this study collects corporate governance information from the Taiwan Economic Journal (TEJ) database and the company’s annual reports.

    Three main findings emerge from the analysis. First, the quality of corporate governance has a positive impact on corporate responses to CSR pressures. Second, compared to board structure, ownership structure exerts a greater influence on corporate CSR engagement. Third, among all the indicators, the “foreign institutional investors” factor exerts the greatest impact on corporate CSR engagement in the face of CSR pressures.
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    Description: 碩士
    國立政治大學
    企業管理研究所(MBA學位學程)
    108363087
    Source URI: http://thesis.lib.nccu.edu.tw/record/#G0108363087
    Data Type: thesis
    DOI: 10.6814/NCCU202200090
    Appears in Collections:[企業管理研究所(MBA學位學程)] 學位論文

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