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| Title: | ESG 創新策略之形成及執行 —以 A 外銷鎖廠為例
The Formation and Implementation the ESG Innovation Strategy — A Case Study of an Export Lock Factory |
| Authors: | 李雲陽子
Li, YunYangZi |
| Contributors: | 吳安妮
Anne, Wu
李雲陽子
Li, YunYangZi |
| Keywords: | SO 計分卡
平衡計分卡
ESG 創新策略形成
ESG 創新策略執行
SO scorecard
Balanced Scorecard
ESG innovative strategy formation
ESG innovative strategy implementation |
| Date: | 2023 |
| Issue Date: | 2023-07-06 16:50:48 (UTC+8) |
| Abstract: | 傳統企業面對 ESG 新興趨勢需要做綠色轉型。ESG 創新策略的形成、ESG創新策略的執行變成了近年來備受矚目的管理議題，本研究探討一家安防鎖具製造公司之 ESG 創新策略之形成及執行，企圖通過現有綠色製造技術帶動上游發展，通過提升綠色研發力和製造力，將綠色和永續發展成核心競爭力。
本研究明確企業之使命、願景和價值觀，並使用 SO 計分卡分析其內部優勢和外部機會，形成 ESG 創新策略，該策略包括強化公司的研發創新能力、高效的製造能力和行銷能力，以實現轉型為綠色製造的目標。緊接著通過平衡計分卡來聚焦和執行 ESG 創新策略，克服策略執行時遇到的障礙，藉由因果關係將 ESG創新策略逐一展開。研究發現該公司可以透過 ESG 創新策略的執行，提高綠色研發和製造能力，獲得更多綠色合作之機會，在市場上取得競爭優勢。
The traditional enterprise faces the need for green transformation in response to the emerging ESG trend. The formation and implementation of innovative ESG strategies have become a highly scrutinized management issue in recent years. This study investigates the formation and execution of an ESG innovation strategy in a security lock manufacturing company, aiming to drive upstream development through existing green manufacturing technologies. The company aims to enhance its green research and development capabilities and manufacturing efficiency, making green and sustainable development a core competitive advantage.
By clarifying the company`s mission, vision, and core values and using the SO scorecard to analyze its internal strengths and external opportunities, an ESG innovative strategy was formed. This strategy includes strengthening the company`s R&D innovation capability, efficient manufacturing capability, and marketing capability to achieve the goal of transitioning to green manufacturing. By using the Balanced Scorecard to focus and execute the ESG innovative strategy, the obstacles encountered during the execution of the strategy were overcome. The company can gradually develop the ESG innovative strategy through cause-and-effect relationships, and link it to employee rewards and performance. By transforming to green manufacturing, the company can help solve existing problems, improve its green R&D and manufacturing capabilities and obtain more opportunities for green cooperation, gaining a competitive advantage in the market. |
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三、網路資源參考
1. 維基百科，2021，鎖。https://zh.wikipedia.org/zh-tw/%E9%94%81
2. 知乎專欄，2021，鎖的簡要發展史。https://zhuanlan.zhihu.com/p/343229042 |
| Description: | 碩士
國立政治大學
會計學系
110353051 |
| Source URI: | http://thesis.lib.nccu.edu.tw/record/#G0110353051 |
| Data Type: | thesis |
| Appears in Collections: | [會計學系] 學位論文
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