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    Title: 基於圖預訓練與提示詞學習於推薦系統
    Graph-based Pre-training and Prompting for Recommendation Systems
    Authors: 張立暘
    Chang, Li-Yang
    Contributors: 蔡銘峰
    Tsai, Ming-Feng
    張立暘
    Chang, Li-Yang
    Keywords: 推薦系統
    預訓練模型
    多模態推薦系統
    提示詞學習
    圖神經網路
    冷啟動推薦系統
    Date: 2024
    Issue Date: 2024-09-04 14:58:56 (UTC+8)
    Abstract: 本研究旨在探討基於多模態預訓練模型在推薦系統中的應用,特別是利用圖預訓練和提示詞學習技術來提升推薦系統的性能。我們提出了一種創新的方法,結合了圖神經網絡(Graph Neural Networks, GNNs)來捕捉圖的信息和自然語言處理(NLP)學習文本的長距離相依性。這樣的預訓練模型能夠有效捕捉文本和圖結構等多模態數據中的深層次語義和結構信息,從而為推薦系統提供有質量的預訓練模,供下游推薦任務使用。

    我們的研究重點之一是提示學習技術,它包括離散提示(硬提示)和連續提示(軟提示)兩種方法。離散提示通過設計固定的詞語或短語來引導模型生成特定輸出,而連續提示則通過學習得到的嵌入向量與預訓練模型的輸入層結合,實現模型的微調。我們發現,連續提示在靈活性和適應性方面具有顯著優勢,特別是在處理複雜多變的推薦場景中,這樣的參數高效微調技術(PEFT)的應用,減少了模型微調的資源需求;並透過遷移學習(transfer learning) 有效的利用預訓練模型中的通用知識,並將其應用於推薦系統任務中。這些技術的結合使我們的系統能夠在冷啟動和一般推薦場景中均展現出優異的表現。

    實驗結果顯示,基於圖預訓練和提示詞學習技術的推薦系統在多個評估指標上有不錯的成績,相較於傳統的推薦系統模型無法在冷啟動模型中作使用。特別是在冷啟動場景中,我們的方法顯著提升了多種評估指標,像是命中率(Hit Rate)、平均準確率(Mean Average Precision)、召回率(Recall)和標準折扣累積增益(NCDG)等,顯示出其在處理新用戶和新物品時的強大適應能力。同時,我們的方法在一般推薦場景中也展示了良好的性能,特別是使用圖編碼器時,顯示出圖結構數據在捕捉用戶和物品關係方面的潛力。

    總結來說,本研究通過結合圖預訓練與提示詞學習技術,實現了一種創新的多模態推薦系統,並展示了這些技術在提升推薦質量和適應性方面的潛力。未來的工作將集中於進一步優化這些技術,探索更多應用場景,以期為推薦系統的發展提供更強大的技術支持和理論指導。
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    Description: 碩士
    國立政治大學
    資訊科學系
    110753140
    Source URI: http://thesis.lib.nccu.edu.tw/record/#G0110753140
    Data Type: thesis
    Appears in Collections:[Department of Computer Science ] Theses

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