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| Title: | 2007至2009中華台北男女籃國家代表隊在瓊斯盃新聞中的性別差異
Gender differences in news coverage between men and women players for Chinese Taipei basketball teams in Jones Cup from 2007 to 2009 |
| Authors: | 江佳琪
Chiang, Ricie |
| Contributors: | 鄭怡卉
Cheng, I-Huei
江佳琪
Chiang, Ricie |
| Keywords: | 性別差異
女籃
男籃
瓊斯盃
性別再現
Gender difference
women`s basketball
men`s basketball
Jones Cup
Gender representation in media |
| Date: | 2009 |
| Issue Date: | 2010-04-09 14:21:13 (UTC+8) |
| Abstract: | 無
The current study is aimed to more closely examine the gendered coverage for basketball in Taiwan’s newspapers. Newspaper coverage of the Jones Cup from 2007-2009 was content analyzed, along with in-depth interviews with the reporters and editors. The results revealed that quantitatively, news coverage on women’s basketball has greatly improved in comparison with data in the past literature. However, qualitatively, the gendered values proved, such as infantilization and sexualization, still exist and are embedded in sports news nowadays.
The examples of better the reporting patterns for women’ws basketball were identified with the principle of emphasizing on sports performance. In addition, there are a few consensuses among the interviewees on the challenges and suggestions for women’s basketball in Taiwan, including (1) the current system, (2) marketing and (3) media relations. In short, the purpose of the current study provides and offers practical suggestions of how to fairly report women basketball games and other women sports. |
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| Description: | 碩士
國立政治大學
國際傳播英語碩士學程(IMICS)
95461005
98 |
| Source URI: | http://thesis.lib.nccu.edu.tw/record/#G0954610054 |
| Data Type: | thesis |
| Appears in Collections: | [國際傳播英語碩士學程] 學位論文
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