English  |  正體中文  |  简体中文  |  Post-Print筆數 : 27 |  Items with full text/Total items : 109950/140901 (78%)
Visitors : 46020121      Online Users : 925
RC Version 6.0 © Powered By DSPACE, MIT. Enhanced by NTU Library IR team.
Scope Tips:
  • please add "double quotation mark" for query phrases to get precise results
  • please goto advance search for comprehansive author search
  • Adv. Search
    HomeLoginUploadHelpAboutAdminister Goto mobile version
    政大機構典藏 > 傳播學院 > 新聞學系 > 期刊論文 >  Item 140.119/40328
    Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/40328

    Title: Political Expertise and Affect: The Impact on News Processing
    Authors: 徐美苓
    Contributors: 國立政治大學新聞學系
    Date: 1993
    Issue Date: 2010-05-31 14:52:46 (UTC+8)
    Abstract: An experiment was conducted to investigate the various conditions under which political expertise (or prior knowledge in the general political domain) and affect (positive or negative feelings) might interact with each other in shaping the cognitive strategies that people employ in forming reactions to newspaper stories. Two hundred six subjects from a major midwestern university were randomly assigned to a positive affect or a negative affect condition to read an article about either a proposed change in the state of Michigan`s student loan program or the proposed deputization of campus police. A thought-listing procedure was employed to analyze subjects` reactions to the articles. In line with expectations, political expertise emerged as an important contributor to analytic processing of the news articles (measured by the generation of total thoughts, issue-relevant thoughts, and arguments). Predicted main effects of affective valence were not observed, but an interaction between expertise and affect was found. Political experts, but not novices, generated more issue-relevant thoughts in the negative affect condition. Implications of these results for political communication research (e.g., campaign effects) are discussed.
    Relation: Communication Research October, 20(5), 671-695
    Data Type: article
    DOI 連結: http://dx.doi.org/10.1177/009365093020005003
    DOI: 10.1177/009365093020005003
    Appears in Collections:[新聞學系] 期刊論文

    Files in This Item:

    File Description SizeFormat
    7195.pdf2582KbAdobe PDF21186View/Open

    All items in 政大典藏 are protected by copyright, with all rights reserved.

    社群 sharing

    著作權政策宣告 Copyright Announcement
    The digital content of this website is part of National Chengchi University Institutional Repository. It provides free access to academic research and public education for non-commercial use. Please utilize it in a proper and reasonable manner and respect the rights of copyright owners. For commercial use, please obtain authorization from the copyright owner in advance.

    NCCU Institutional Repository is made to protect the interests of copyright owners. If you believe that any material on the website infringes copyright, please contact our staff(nccur@nccu.edu.tw). We will remove the work from the repository and investigate your claim.
    DSpace Software Copyright © 2002-2004  MIT &  Hewlett-Packard  /   Enhanced by   NTU Library IR team Copyright ©   - Feedback