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    Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/61314


    Title: 數位傳播時代「資訊娛樂化」的媒介形式︰以電視新聞「感官主義」之探究為例
    Other Titles: An Explication of the Redefined Concept of “Sensationalism” in Television News Magazine Reporting Programs
    Authors: 王泰俐
    Wang,Tai-Li
    Contributors: 國立政治大學新聞學系
    Keywords: 電視新聞;感官主義;小報文化;新聞娛樂化
    Television News, Sensationalism, Tabloid Culture, TV News Aesthetics
    Date: 2004
    Issue Date: 2013-10-11 14:58:31 (UTC+8)
    Abstract: 電視新聞「感官主義」的概念從70 年代發展至今持續演變。本文嘗試超脫過去偏
    向以「色煽腥」的新聞主題角度來理解其內涵的途徑，而改以「新聞主題與風格混合之
    後的呈現形式」，來釐清電視新聞如何以訴諸閱聽眾感官經驗的影像和聲音雙重文本，
    再現「電子資訊娛樂化」的過程。
    本文根據電視新聞美學及電視新聞敘事等理論建構出一個感官主義「雙重文本」的
    研究架構。研究結果發現，東森S 台《社會追緝令》呈現出「八卦式」電視新聞節目的
    風格特色，有超過八成以上的新聞主題和角度集中在名人、性或醜聞、以及宗教神怪等
    議題，訴諸閱聽人的感官刺激經驗。而《民視異言堂》和《華視新聞雜誌》則只有不到
    一成的感官新聞，但九成以上的非感官新聞集中在文化、民生、醫藥等主題，政治經濟
    類的報導不到一成，顯示出台灣「菁英式」與「普羅式」新聞節目的取材界線模糊。在
    影像鏡頭策略與後製視、聽覺效果各面向的製作手法上，《社會追緝令》大量採用類似
    電影拍攝或MTV 手法的感官新聞包裹手法來製作新聞，與另外兩節目的感官主義呈現
    形式出現明顯差異。本文結論指出，電視新聞創新美感的追求，不應該也不必然要犧牲
    傳統新聞價值的追求；也就是感官主義的爭議關鍵，並不在製作手法本身，而應回歸到
    「新聞角度」的平衡與品味的抉擇。
    Based on a dual-text content analysis framework, the current research aims at explicating
    various dimensions of sensationalism in three types of television news programs. The
    analysis of audio text will examine news topics, reporters’ narrative modes and reporting
    tone. The analysis of visual text will scrutinize eight types of video maneuvers, and
    twenty-two types of post-production with audio and visual effects.
    Results indicate that, in terms of news topics, tabloid TV reporting programs
    significantly reported more sensational news topics than either elite or popular TV reporting
    programs. Elite TV reporting programs, though focusing on non-sensational news topics,
    seldom reported politics or economics news. In respect of production forms, tabloid TV
    reporting programs were found to use most types of video maneuvers, post visual effects and
    post audio effects to induce sensory experience from viewing audience. The implication of
    such exploratory findings is discussed in the seemingly conflict of traditional news values and
    TV aesthetics in the digital communication era.
    Relation: 執行期間：9208-9307
    Data Type: report
    Appears in Collections:[新聞學系] 國科會研究計畫

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