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    Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/62799


    Title: 紀實娛樂頻道魅力何在？ 探析閱聽人的收視過程：選擇、接收與詮釋
    Other Titles: Exploring `Nonfiction Entertainment` channel: An audience perspective analysis
    Authors: 徐孟延;邱琬淇
    Contributors: 國立政治大學
    廣播與電視學研究所
    Keywords: 紀實娛樂（類型）頻道;電視節目選擇理論;接收分析;閱聽人;全球化閱聽人
    nonfiction entertainment(genre) channel;Television program choice theory;Reception analysis;the audience under globalization
    Date: 2006
    Issue Date: 2013-12-19 14:41:42 (UTC+8)
    Abstract: 本研究旨在針對收看紀實娛樂類型頻道的閱聽人，探討其從選擇頻道的動機、收視行為，至詮釋之收視脈絡整體過程。以電視節目選擇理論與接收分析作為分析依據，並將整體研究放大至全球化閱聽人的視野。運用深度訪談的方法，去探究紀實娛樂頻道的魅力何在。研究發現閱聽人選擇「頻道」的動機，能以電視節目選擇理論作為對應，而在日常生活中也出現了延伸節目文本意涵的行為表現，最後在整體頻道形象以及節目內容接收度的部分，閱聽人有相同也有相異的詮釋結果，卻普遍產生對紀實娛樂頻道「優勢解讀」的現象。
    This article attempts to find out the motivation of how the audience choosing "nonfiction entertainment" (genre) channel, exploring their reception, and analysis their self-interpretation about programs. Through depth-interviewing method, we found that using "Television program theory" for explaining the audience`s choice is applicable. Besides, we noticed that watching those programs influenced the audiences` daily life. Most of all, each audience had different viewing interpretation, and generally from analyzing their expression we discovered that "preferred reading" indeed affected the audience.
    Relation: 中華傳播學會年會研討會
    Data Type: conference
    Appears in Collections:[廣播電視學系] 會議論文

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