English  |  正體中文  |  简体中文  |  Post-Print筆數 : 27 |  Items with full text/Total items : 109925/140876 (78%)
Visitors : 45965530      Online Users : 623
RC Version 6.0 © Powered By DSPACE, MIT. Enhanced by NTU Library IR team.
Scope Tips:
  • please add "double quotation mark" for query phrases to get precise results
  • please goto advance search for comprehansive author search
  • Adv. Search
    HomeLoginUploadHelpAboutAdminister Goto mobile version
    政大機構典藏 > 商學院 > 資訊管理學系 > 期刊論文 >  Item 140.119/63836
    Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/63836

    Title: Multi-Dimensional Classification and Evaluation of B2E Mobile Services for the Tourism Industry
    Authors: 余千智;張小萍
    Yu, Chien-Chih;Chang, Hsiao-ping
    Contributors: 資管系
    Keywords: Mobile service;tourism industry;B2E;service classification;service evaluation
    Date: 2012-03
    Issue Date: 2014-02-14 12:12:44 (UTC+8)
    Abstract: Even mobile commerce is a hot topic; the development of mobile services for intra-organizational use is still rare and slow. As being agile, mobile, experience-based, and knowledge-oriented, the tourism industry casts strong needs for mobile communication, collaboration, and knowledge sharing among employees including tour guides, tour operators, line controllers, and other support teams. In this paper, we present a multi-dimensional B2E mobile service classification and evaluation approach for the tourism industry. For service design and classification concerns, managerial and functional dimensions are taken into account simultaneously. In the management dimension, four management levels are strategic planning, management control, knowledge sharing, and operational control. In the functional dimension, three functional categories of mobile services include wireless communication, location-based support, and context-based support respectively. For service evaluation concerns, three criteria including importance, feasibility, and cost-benefit effectiveness are adopted to evaluate and rank identified mobile services. Based on research findings, suggestions and recommendations are provided to mobile service providers as well as tourism agencies and operators for efficiently and effectively developing and delivering employee-oriented mobile services.
    Relation: The Journal of Global Business Management, 8(1), 42-51
    Data Type: article
    Appears in Collections:[資訊管理學系] 期刊論文

    Files in This Item:

    File Description SizeFormat
    4251.pdf204KbAdobe PDF21065View/Open

    All items in 政大典藏 are protected by copyright, with all rights reserved.

    社群 sharing

    著作權政策宣告 Copyright Announcement
    The digital content of this website is part of National Chengchi University Institutional Repository. It provides free access to academic research and public education for non-commercial use. Please utilize it in a proper and reasonable manner and respect the rights of copyright owners. For commercial use, please obtain authorization from the copyright owner in advance.

    NCCU Institutional Repository is made to protect the interests of copyright owners. If you believe that any material on the website infringes copyright, please contact our staff(nccur@nccu.edu.tw). We will remove the work from the repository and investigate your claim.
    DSpace Software Copyright © 2002-2004  MIT &  Hewlett-Packard  /   Enhanced by   NTU Library IR team Copyright ©   - Feedback