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政大機構典藏 > 商學院 > 科技管理與智慧財產研究所 > 期刊論文 > Item 140.119/64893

Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/64893

Title:	Innovation Diffusion: Mobile Telephony Adoption in China
Authors:	柳卸林;吳豐祥;朱文伶 Liu, Xielin;Wu, Feng-Shang;Chu, Wen-Lin
Contributors:	科管所
Keywords:	Innovation diffusion;mobile communications;mobile telephony
Date:	2009-06
Issue Date:	2014-03-25 17:00:12 (UTC+8)
Abstract:	The rapid diffusion of mobile telephony is an important subject in diffusion studies of innovation. This study attempts to learn how mobile telephony diffuses in China, which has the most mobile telephone subscribers worldwide, in terms of the appropriate growth model and forces driving the diffusion. To identify the appropriate growth model, this study compares the fitness and forecasting ability of three conventional models — the Logistic, Bass, and Gompertz models. The determinants of the diffusion rate are then analyzed based on the most appropriate model. Empirical results, based on data for mobile telephone subscribers in China for 1986–2007, indicate that the Gompertz model performs best. Moreover, the four determinants for the diffusion rate are: number of fixed-line telephone subscribers, the low cost of mobile handsets, pre-paid service and the personal handy-phone system (PHS) service.
Relation:	International Journal of Innovation Management, 13(2), 1-26
Data Type:	article
DOI 連結:	http://dx.doi.org/10.1142/S1363919609002285
DOI:	10.1142/S1363919609002285
Appears in Collections:	[科技管理與智慧財產研究所] 期刊論文

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