English  |  正體中文  |  简体中文  |  Post-Print筆數 : 27 |  Items with full text/Total items : 110944/141864 (78%)
Visitors : 47920296      Online Users : 708
RC Version 6.0 © Powered By DSPACE, MIT. Enhanced by NTU Library IR team.
Scope Tips:
  • please add "double quotation mark" for query phrases to get precise results
  • please goto advance search for comprehansive author search
  • Adv. Search
    HomeLoginUploadHelpAboutAdminister Goto mobile version
    Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/74285


    Title: 醫療器材代理商資源佈局個案分析
    A case study on resource configurations of medical equipment dealer
    Authors: 陳國師
    Contributors: 邱奕嘉
    陳國師
    Keywords: 醫療器材代理商
    資源佈局
    核心能耐
    醫療器材產業
    Date: 2013
    Issue Date: 2015-04-01 10:09:08 (UTC+8)
    Abstract: 在各國陸續推動相關醫療改革政策下,醫療器材產業的市場規模不斷擴大,也創造更多醫療器材的市場機會。我國人口年齡結構老化情形已趨嚴重,更擴大對醫療器材及相關保健產品的需求,其中與老齡化社會相關之腎臟病、心血管疾病、糖尿病等新陳代謝相關科別之醫療器材需求亦日趨重要。本研究旨在透過個案研究的方式,深入研析國內某醫療器材代理商,了解代理商資源佈局中,環境、策略、競爭優勢間的演化過程,驗證演化理論於實務上之適用性,最後並提出廠商進行資源佈局之演化過程中應有之思維架構,提供醫療相關產業公司在檢視環境變異下思辨邏輯之參考。
    藉由個案研究法,本研究以縱斷面研究方式,採取檔案分析與深度訪談兩種資料蒐集方式,追蹤個案公司自1989年成立至2013年間資源佈局之演化過程。藉由三階段的演化過程分析,本研究釐清個案公司在資源佈局過程中,面對環境變異的關鍵因子、資源佈局主要的調整內涵,以及因該資源佈局下對核心能耐的建構與強化的影響。研究結果指出,醫療代理商資源佈局之關鍵性環境變異因子包含:政府全民保險政策、市場規模、同業競爭動態等三項;而醫療器材代理商因應這些環境變異因子採取的策略思維則朝向:產品線與產品力強化、目標市場擴增,以及產業價值鏈延伸的垂直整合策略等三項;在核心能耐演化方面,供應商管理能力、通路服務能力、客戶夥伴關係管理能力、通路設置、業務行銷能力等,為醫療代理商於策略演化過程中,資源建構與能力強化之所在。
    關鍵字:醫療器材代理商、資源佈局、核心能耐、醫療器材產業
    Reference: 一、中文部分
    古熾財,(1998),「中小企業轉型升級經營模式之研究-以民生工業為例」,中興大學企業管理學系研究所未出版碩士論文。
    吳思華(2000),「策略九說-策略思考的本質」,第三版,臉譜出版社。
    徐村和、楊鎮東(2007),策略演化觀點之跨國企業策略事業部撤離模式,中山管理評論,卷15,期4,頁855-884。
    張慈映、林淑錦(2012),2012醫療器材產業年鑑,工業技術研究院產業經濟與趨勢研究中心。
    張慈映、林淑錦(2013),2013醫療器材產業年鑑,工業技術研究院產業經濟與趨勢研究中心。
    張慈映(2012),生技醫療器材產業趨勢與商機,工業技術研究院產業經濟與趨勢研究中心。
    黃來福(2002)。目標行銷策略之探討—以東暉建設公司為個案。國立中山大學管理學院高階經營碩士學程專班碩士論文。
    潘明宏、陳志瑋譯(2003)。最新社會科學研究方法。台北:韋伯文化。
    經濟部投資處(2008),醫療照護產業分析及投資機會。台北:經濟部投資業務處研究報告。
    二、英文部分
    Benbasat, I. Goldstein, D. and Mead M (1987), “The Case Reasearch Strategy in Studies of Information System,” MIS Quarterly , 11(.3), pp. 369-386.
    Campbell, D.T., (1969),“Variation and Selective Retention in Sociocultural Evolution”, General Systems, 14, pp. 69-85.
    Cardinal, L. B., S. B. Sitkin and C. P. Long (2004), “Balancing and Rebalancing in the Creation and Evolution or Organization Control,” Organization Science, 15, pp. 411-431.
    Chandler (1962),A Strategy and Structure Cambridge, Mass: MIT Press.
    Delery. J.E. and Doty. H.D. (1996), “Modes of Theorizing in Strategic Human Resource Management: Tests of Universalistic, Contingency, and Configurational Performance Predictions”, Academy of Management Journal. 39(4), pp.802-35.
    Eisenhardt, Kathleen M. (1989). Building Theories from Case Study Research. Academy of Management Review, 14(4), pp.532-550.
    Foss, N.J., C. Knudsen, and C.A. Montgomery, 1995. An Exploration of Common,Ground:Integrating Evolutionary and Strategic Theories of the Firm, Resource-Bases and Evolutionary Theories of the Firm: Towards a Synthesis, Kluwer Academic Publishers, pp. 1-18.
    Glaser, B. and Strauass, A. (1967), The Discovery of Grounded Theory. Chicago: Aldine.
    Hamel G. and C.K. Prahalad, 1994 “The Core Competence of Corporation”, Harvard Business Review, Vol. 68, pp. 79-91.
    Hannan, M.T. and J.H. Freeman, 1989. Organization Ecology, Harvard University Press, Cambridge, MA.
    Hill, C.W.L. and G. R. Jones, (1992). Strategic Management Theory. Boston: Houghton Mifflin
    Hofer, C. W. and D. Schendel (1978), Strategy Formulation: Analytical Concepts. West, Publishing Co., Minnesota.
    Miller, W. L. and Crabtree, B. F.(1992).Primary Care Research: A Multimethod Typology and Qualitative Road Map, in Carbtree and Miller (eds.), Doing Qualitative Research, Sage, Newbury Park, C.A., pp.3-28.
    Malhotra, R.(1993).The Origin of Pluto`s Peculiar Orbit. Nature, Vol.365, No.6449.
    Noda, T. and D.J. Collis, 2001.“The Evolution of Intraindustry Firm Heterogeneity: Insights from a Process Study”, Academy of Management Journal, 44, pp. 897-925.
    Plowman, D. A., L.T. Baker, T. E. Bec, M. Kulkarni, S.T. Solansky, and D. V. Travis, (2007), “Radical Change Accidentally: The Emergence and Amplification of Small Change”, Academy of Management Journal, 24, pp. 711-724.
    Porter, M. E. (1985), Competitive Advantage, N.Y.: The Free Express..
    Porter, M. E. (1996), “What is Strategy?,” Harvard Business Review, 74(6), pp.61-78.
    Stern, Louis W. and El-Ansary,Adel I(1992), Marketing Channels, 4th ed., Prentice-Hall, Inc., 1992.
    Van de Ven, A. and Delbecq, A. (1974), ”A Task Contingent Model of Work-unit Structure,” Administrative Science Quarterly, 19, pp.183-197
    Venkatraman, N. (1990). “Performance Implications of Strategic Coalignment: A Methodological Perspective”, Journal of Management Studies, Vol. 27, No. 1, pp. 19-41.
    Williamson, Oliver E., 1985, “The economic institutions of capitalism : firms, markets, relational contracting,” New York : Free Press.
    Yan, Aimin & Barbara Gray (1994).Bargaining Power, Management Control , and Performance in United States-China Joint Ventures: A Comparative Case Study. Academy of Management Journal, 37(6), pp.1478-1517.
    Yin, R. K. (1989).Case Study Research: Design and Methods (rev. ed). Newbury Park, CA:Sage.
    Yin, R. K. (2003), Case Study Research, 3rd ed., Sage: Thousand Oak, CA.
    Description: 碩士
    國立政治大學
    經營管理碩士學程(EMBA)
    101932004
    102
    Source URI: http://thesis.lib.nccu.edu.tw/record/#G0101932004
    Data Type: thesis
    Appears in Collections:[經營管理碩士學程EMBA] 學位論文

    Files in This Item:

    File SizeFormat
    200401.pdf578KbAdobe PDF2177View/Open


    All items in 政大典藏 are protected by copyright, with all rights reserved.


    社群 sharing

    著作權政策宣告 Copyright Announcement
    1.本網站之數位內容為國立政治大學所收錄之機構典藏,無償提供學術研究與公眾教育等公益性使用,惟仍請適度,合理使用本網站之內容,以尊重著作權人之權益。商業上之利用,則請先取得著作權人之授權。
    The digital content of this website is part of National Chengchi University Institutional Repository. It provides free access to academic research and public education for non-commercial use. Please utilize it in a proper and reasonable manner and respect the rights of copyright owners. For commercial use, please obtain authorization from the copyright owner in advance.

    2.本網站之製作,已盡力防止侵害著作權人之權益,如仍發現本網站之數位內容有侵害著作權人權益情事者,請權利人通知本網站維護人員(nccur@nccu.edu.tw),維護人員將立即採取移除該數位著作等補救措施。
    NCCU Institutional Repository is made to protect the interests of copyright owners. If you believe that any material on the website infringes copyright, please contact our staff(nccur@nccu.edu.tw). We will remove the work from the repository and investigate your claim.
    DSpace Software Copyright © 2002-2004  MIT &  Hewlett-Packard  /   Enhanced by   NTU Library IR team Copyright ©   - Feedback