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    政大機構典藏 > 傳播學院 > 新聞學系 > 期刊論文 >  Item 140.119/74525
    Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/74525


    Title: Globalization and hybridization in cultural productsThe cases of Mulan and Crouching Tiger, Hidden Dragon
    Authors: Wang, Georgette;Emilie Yeh, Yueh-yu
    汪琪
    Contributors: 新聞系
    Keywords: acculturalization;Crouching Tiger;Hidden Dragon;deculturalization;globalization;hybridization;Mulan;reculturalization
    Date: 2005
    Issue Date: 2015-04-14 10:07:59 (UTC+8)
    Abstract: Hybridization has become part of an ongoing trend in cultural production, with both the globalization and localization of the culture industry. Hybridization, however, is not merely the mixing, blending and synthesizing of different elements that ultimately forms a culturally faceless whole. In the course of hybridization, cultures often generate new forms and make new connections with one another. This study looks at two globally popular films that were adapted from Chinese works, Crouching Tiger, Hidden Dragon and Mulan, as examples to illustrate the complexity involved in hybridization and the implications that it has for the debate on the globalization of culture. It was found that ‘deculturalization’, ‘acculturalization’ and ‘reculturalization’ can be used to characterize the hybridization of cultural products and that often the producer, with his/her background, aspirations and work style, has a key role to play in deciding how these features are organized and manifested.
    Relation: International Journal of Cultural Studies , 8(2), 175-193
    Data Type: article
    DOI 連結: http://dx.doi.org/10.1177/1367877905052416
    DOI: 10.1177/1367877905052416
    Appears in Collections:[新聞學系] 期刊論文

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