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    政大機構典藏 > 商學院 > 資訊管理學系 > 會議論文 >  Item 140.119/76124


    Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/76124


    Title: Color imagery for destination recommendation in regional tourism
    Authors: Yang, Chun Ya;Yuan, Soe-Tsyr
    楊淳雅;苑守慈
    Contributors: 資管系
    Keywords: This paper presents a novel recommender service system that considers the image as a uniform representation for tourists` expectations, destinations, and local tourism SMEs. Images carried by each stakeholder role is modeled and managed by several system modules, and they also evolve to reflect the real time situations of each entity. In addition, the system is dynamic in terms of its emphasis on the dynamic relationships among these roles and entities. When interactions occur, image mixing will be conducted to derive extra image attributes for the adjustments of the images. Besides, since colors can be mapped onto emotions, this paper adopts colors to operate the image matching and mixing process in order to find good matches of destinations for the recommendations meeting the tourists` emotional needs. Although this image related approach we proposed is used in tourism domain, we believe our method could also contribute to other areas of either practical applications or academic studies.
    Date: 2010
    Issue Date: 2015-06-29 17:50:26 (UTC+8)
    Relation: PACIS 2010 - 14th Pacific Asia Conference on Information Systems, 2010, Pages 1274-1285, 14th Pacific Asia Conference on Information Systems, PACIS 2010; Taipei; Taiwan; 9 July 2010 到 12 July 2010; 代碼 86862
    Data Type: conference
    DOI 連結: Color imagery; Color science; Destination recommendation; Image attributes; Image mixing; Image modeling; Mixing process; Real time; Service systems; System modules; Color; Image matching; Information systems; Recommender systems
    Appears in Collections:[資訊管理學系] 會議論文

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