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    政大機構典藏 > 商學院 > 企業管理學系 > 學位論文 >  Item 140.119/83153
    Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/83153


    Title: Important Factors for Designing Digital Maps from a Marketing Perspective
    Authors: 木原直子
    Kihara, Naoko
    Contributors: 湯宗益
    Michael Tang
    木原直子
    Naoko Kihara
    Keywords: 數位地圖
    電子地圖
    地理資訊系統
    行銷觀點
    Digital Maps
    Electronic Maps
    GIS
    Marketing Perspective
    Date: 2000
    Issue Date: 2016-03-31 13:26:26 (UTC+8)
    Abstract: 數位革命對我們的生活型態有很大的影響。網際網路是影響我們生活型態的一個典型的例子。它改變了人們做生意,蒐集資訊,以及溝通的方法。
    The digital revolution influences our lifestyle and way of processing information in various fields. The Internet is a typical example of how it changes our lifestyle, the way people do business, the way people collect information, and the way people communicate. Map, concept of location, would be one of the most distinct areas, where people would more likely change the way of accomplishing some tasks. Digital maps would solve the major problems of traditional maps. Now, some web sites provide digital map services using GIS technology. This kind of digital map service is gradually spreading to ordinary people.
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    Description: 碩士
    國立政治大學
    企業管理學系
    86355070
    Source URI: http://thesis.lib.nccu.edu.tw/record/#A2002002002
    Data Type: thesis
    Appears in Collections:[企業管理學系] 學位論文

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