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    題名: 國際採購行為之研究--以資訊業與製鞋業為例
    Foreign Sourcing Strategy of Taiwanese Firm
    作者: 張銘新
    Shin, Chang Ming
    貢獻者: 張愛華
    Chang Ai Hwa
    張銘新
    Chang Ming Shin
    關鍵詞: 國際採購
    價值附加鏈
    路徑分析
    International Sourcing
    Path Analysis
    Global Sourcing
    日期: 1994
    1993
    上傳時間: 2016-04-29 15:17:52 (UTC+8)
    摘要: 本研究主要是研究台灣廠商進行國際採購時,企業策略對零組件國際採購
    策略之影響,進而探討國際採購策略對產品績效的影響,具言之,研究目
    的分為下列七項:一.比較製鞋工業和資訊工業的零組件國際採購策略有
    無明顯差異。二.探討公司特性對零組件國際採購策略的影響。三.探討
    市場特性對零組件國際採購策略的影響。四.探討產業特性對零組件國際
    採購策略的影響。五.探討附加價值鏈策略選擇對零組件國際採購策略的
    影響。六.探討產品策略對零組件國際採購策略的影響。七.探討零組件
    國際採購策略對產品績效的影響。本研究利用路徑分析得到以下結論:結
    論一:對企業而言,國外市場的重要性將使得企業為因應國外市場需求而
    增加對國外的採購,此外,製鞋業的外銷經驗亦對其 海外採購有
    所幫助;企業在國內與外商合作,亦可經由該管 道協助進行國外
    採購。結論二:不論是鞋類產品或是資訊產品,其產品生命週期愈長,則
    產 品零組件變化程度較小,與供應商維持平均年限較長,且零
    組件標準化程度較高。而產品本身改變程度較大,則易採取
    零組件外包策略;對資訊業而言,製程改變所造成生產設備 的
    改變程度較大,因此易使用海外外部供應商。結論三:資訊業進行國際採
    購時並非以接近當地市場為目的,而是以 技術及生產方面為考量
    ;製鞋業仍是以採購地點與價值活動 地點之地理距離為考量。結
    論四:對資訊業而言,各地的採購比例大部分與採購關鍵零組 傢騿A製鞋
    業亦同。 結論五:不論是資訊業
    或是製鞋業,兩者創新程度高,則為了維持技 術優勢,將會與海
    外供應商進行技術互惠合作;而產品標準 化程度增加,亦將會使
    海外採購品的標準化程度增加;值得 注意的是,由於專業分工的
    細密,外部海外專業供應商可提 供品質較好之零組件。結論六:
    對製鞋業而言,海外採購對產品績效較有幫助。結論七:公司競爭能力及
    規模,對於執行國際採購的能力確有幫助。
    參考文獻: 1. 商業週刊,”國內企業對外投資調查”,民82年五月二十四日,第45頁
    2. 中國採購管理協會,採購雙月刊,民83年三月
    3. 周宜魁,國際貿易理論與政策,第二版,三民書局,民81年
    4. 林祖嘉,臺資企業大陸工廠與臺灣母公司工廠之分工與產業升級:電工器材業與製鞋業之比較,(未出版),民82年
    5. 經濟部工業局,工業局82年年報,民82年
    6. 馬駿、汪肇鶴,物料採購與品質管制,世界書局,民75年
    7. 洪村明,美日採購系統比較,政治大學企業管理研究所未出版碩士論文,民82年
    8. 司徒達賢,世界經理文摘,民81年五月
    9. 黃俊英,行銷研究:管理與技術,第四版,華泰書局,民81年
    10. 彭昭英,SAS與統計分析,第三版,儒林圖書公司,民81年
    11. 黃俊英,林震岩,SAS精析與實例,華泰書局,民83年
    12. 劉泰英 監譯,國際企業經營策略論,華泰書局,民78年
    13. 楊國樞,文崇一,吳聰賢,李亦園,社會及行為科學研究法,東華書局
    14. 張仁偉,建築業對建材採購之行為研究,政治大學企業管理研究所未出版碩士論文,民70年
    15. 蔣鎮宇,臺灣地區進口樹脂採購行為,政治大學企業管理研究所未出版碩士論文,民81年
    16. 胡忠立,企業原物料採購之研究,政治大學企業管理研究所未出版碩士論文,民72年
    17. 張玉貞,在台外資企業採購制度之研究,政治大學企業管理研究所未出版碩士論文,民75年
    18. 廖如隆,CIM與企業競爭優勢,資訊與電腦,民80年八月



    二、英文部份
    1. Carl R. Frear E. Metcalf and Mary S. Alguire` "Offshore
    Sourcing: Its Nat ure and Scope", International Journal of
    Purchasing and Materials Management` Summer 1992, p.2-11.
    2. Chaddick J. R. and B. G. Dale"Sourcing from Less Developed
    Countries: A Case Study", Journal of Purchasing and
    Materials Management` Fall 1987, p.17-23.
    3. Churchi II and Peter` "Research Begin Effects on the
    ReI iabi I ity of Rating Scales: A Meta-Aanalysis" , Journal of
    Marketing Research, Nov. 1984
    4. Cusumano` Micheal A. and Akira Takeishi ` "Suppl ier Relations
    and Management: A Survey of Japanese` Japanese-Transp I ant`
    and U: S. Auto Plants", Strategic Management Journal, Vol.12
    ,1991 ` p.563-588.
    5. D. R. Lehmann and J. O`Shaughnessy, "Difference in Attribute
    Importance for Different Industrial -Products", Journal of
    Marketing` Apr. 1974, p.36-42.
    6. Dwos t , Somer by` " I nterna tiona I Buy i ng : The Fac ts and
    Foolishness", Purchasing` Jun. 1987
    7. Frederick E. Webster, Jr. and Yoarm Wind, Organizational
    Buying Behavior ( Englewood CI iffs` N. J. : Prentice-Hall,
    1972 )
    8. Gary W. Dickson` "An. Analysis of Vender Selection Systems
    and Decisions", Journal of Purchasing` Feb. 1966, p.5-17.
    9. Hefler Daniel F., "Global Sourcing: Offshore Investment
    Strategy for the 1980s" , Journal of Business Strategy` vol.3
    , p. 7 -12.
    10. Henry Assael, Consumer Behavior and Marketing Action` 3rd
    ed. ( Bostton: Kent Publ ishing Company` 1987 ),
    p.607-609.
    1 1. H. Hakansson and B. Wootz` "Supplier Selection In an
    International Environment - An Experminental Study",
    - Journal of Marketing Research, vol.12` 1975, p.46-51.
    12. Hokey Min and William P. Galle` "International Purchasing
    Strategies of Multinational U.S. Firms", International
    Journal of Purchasing and Materia Is Management` Summer
    1991, p.9-18.
    13. J. P. Kelly, "Functions Performed in Industrial Purchase
    Decisions with Implications for Marketing Strategy",
    Journal of Business Research, Oct. 1974, p.421-434.
    14. J. R. Carter and R. Narasimhan` "Purchasing in the
    International Marketplace: Impl ications for Operations" ,
    Journal of Purchasing and Materials Management` vol.26,
    1990 ` p. 2 -II.
    15. Keegan and McMaster ` Global Strategic Marketing` (
    Chicago: International Marketing In : Kirpalani ` V.H. (
    ed ) , 1983 )
    16. Laura M. Birou and Stanley E. Fawcett` "Internat ional
    Purchasing: Benefits_` Requirements and Challenge",
    International Journal of Purchasing and Materials
    Management` Spring 1993 , p.27-37.
    17. L. Fisher` Industrial Marketing ( London: London
    Businness Books` 1969 )
    18. Lawrence F. Kohn, "Global Sourcing: Broading Your Supply
    Horizons" , Business Forum` Winter/Spring 1993, p.17-20.
    19. Manufacturing Studies Board ( National Research Council
    ) , The Internationalization of U.S. Manufacturing` (
    Washington` D.C. : National Academy Press` 1990 )
    20. MAP I Survey on Global Sourcing as a Corporate Strategy`
    Washington` D.C.: Machinery and All ied Product Institute , 1986
    21. Mark L. Fagan` "A Guide to Global Sourcing" ,
    International Journal of Business Strategy` Mar/Apr 1991
    , p. 21-25.
    22. Martin K. Starr` "Global Production and Operations
    Strategy" , Columbia Journal of World Business` Winter
    1984 `p. 17 -22.
    23. Masaaki Kotabe ` "Sourcing Strategies of European And
    Japanese Multinationals: A Comparison", Journal of
    I nterna tiona I Bus i ness Stud i es ` Spr i ng 1989, p. 113-130
    24. Masaaki Kotabe, "Corporate Product Pol icy and Innovative
    of European and Japanese Mu It i na tiona Is: An Emp i rica I
    Investigation" , Journal of Marketing` Apr. 1990, p.19-31.
    25. Masaaki Kotabe and Gleen S. Omura` "Sourcing Strategies
    of European and Japanese Multinationals: A Comparison",
    Journal of Business Studies` vol .20, p.113-130.
    26. Masaak i Kotabe and Janet -Y. Murray` "L i nk i ng Product and
    Innovations and Modes of International Sourcing in Global
    Competition: A Case of Foreign Multinational - Firms" ,
    Journal of International Business Studies` vol.21 ` p.383-4Q8
    27. Mcmi} Ian John, "Managing Supp} iers: Incent ive Systems in
    Japanese and U. S. Industry", Cal ifornia Management Review
    , Summer 1990 ` p.38-53.
    28. Michael E. Porter` Competitive Strategy` ( New York: The
    Free Press)
    29. Michael E. Porter` Competitive Advantage` (The Free
    Press ` 1985 )
    30. Mi ller` Jefferery G. and Aleda V. Roth, "Manufacturing
    Strategies", Operations Management Review` vol.6, 1988,
    p.8-20.
    31. Patrick 1. Robinson` Charles W. Faris and Yoram Wind,
    Industrial Buying and Creative Marketing` (Boston:
    Allyn & Bacon` 1967 )
    32. Peter Bai ly and David Farmer` Purchasing Principles and
    Management ( London: Pitman Publishing` Inc.` 1982 ) ,
    p.179.
    33. Ph iIi p Kot I er ` Market i ng Management` 7thed. ( New Jersey
    : Prentice-Hall International, 1987 )
    34. Ramsay J. and I. Wi I son` "Sourc i ng / Contract i ng Strategy
    Selection", International Journal of Operation and
    Production Management, 1990, p.19-p.28.
    35. Robert M. Monczka` "Integrated Procurement Strategies" ,
    Graduate School of Business Administration, Michigan State
    University ( unpubl ished ) ,1989
    36. Robert M. Monczka and Robert J. Trent` "Global Sourcing:
    A Developement Approach", International Journal of
    Purchasing and Materials Management` Spring 1991 ` p.2-8.
    37. Robert M. Monczka and Robert J. Trent` "Worldwide Sourcing
    : Assessment and Execution", International Journal of
    Purchasing and Materials Management` Fall 1992
    38. Rugman` Alan M. ` "New Theories of- Multinational Enterprise
    : An Assessment of International ization Theory`" Bull tein
    of Economic Research, vol.38, p.10l-pll8.
    39. S. Tamer Cavusgil and Shaom ing Zou` "Marketing
    Stra tegy- Perf ormance Re I at i onsh i p : An I nves i gat i on of
    the Empirical Link in Export Market Ventures" , Journal
    of Market i ng , Jan. 1994, p .1-21.
    40. Stuart F. Heinritz and P.V. Farrell, Purchasing Principle
    and Applications ( N. 1. : Printice-Hall ` 1981 )
    41. S. T. Parkinson and M. J. Baker` Organizational Buying
    Be ha v i or ( London: The MacM i II an Press ` 1986 )
    42. Swamidass` Paul M.and Masaaki Kotabe, "Component Sourcing
    Strategies of Multinationals: An Emoiriccal Study of
    European and Japanese Multinationals", Journal of
    International Business Studies` vol.24` 1993, p.8l-99.
    43. Thedore Levitt, "The Globalization Of Markets", Harvard
    Business Review, May. 1983, p.92-102.
    44.Ulli Arnold, “Global Sourcing : An Indispensable Element in
    Orldwide Competition”, MIR Vol.29, Apr. 1989, p.14-29.
    45.United Nations Centre for Transnational Corporations,
    Transnational Corporations in World Developments : Trands
    And Prospects, (New York: United NationsPublication, 1988.)
    46.W.A. Dempsey, “Vender Selection and the BuyingProcess”
    , Industrial Marketing Management, Jul. 1978, p.257-267.
    47.Wilbur B. England and Micheal R. Leenders , Purchasingand
    Materials Management (Richard D. Irwin, Inc. , 1975)
    48.Y. Wind, P. E. Green and P. J. Robinson, “TheDeterminantsof Vender Selection : The Evaluation Function Approach”,
    Journal of Purchasing , Aug. 1968, p.29-41.
    描述: 碩士
    國立政治大學
    國際經營與貿易學系
    81351024
    資料來源: http://thesis.lib.nccu.edu.tw/record/#B2002003790
    資料類型: thesis
    顯示於類別:[國際經營與貿易學系 ] 學位論文

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