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政大機構典藏 > 商學院 > 國際經營管理英語碩士學程IMBA > 學位論文 > Item 140.119/99790

Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/99790

Title:	年輕華人的探險旅行 Adventure Travel for Young Chinese
Authors:	李進 Vieth, Jin
Contributors:	陳宇紳 Chen, Vincent 李進 Vieth, Jin
Keywords:	旅遊中國新創 Tourism China Start-Up
Date:	2016
Issue Date:	2016-08-09 10:49:15 (UTC+8)
Abstract:	There is a huge demand and a lot of room for growth for tourism industry in China today. While there are a lot of travel products, the market lacks of product differentiation and quality control. As most outbound travelers from China are young, they are hungry for authentic local experiences, adventures, and meeting diverse people during their journey. I found this huge demand is not being met in China, and it would be a great opportunity to start a business to satisfy the market needs.
Description:	碩士國立政治大學國際經營管理英語碩士學位學程(IMBA) 102933032
Source URI:	http://thesis.lib.nccu.edu.tw/record/#G0102933032
Data Type:	thesis
Appears in Collections:	[國際經營管理英語碩士學程IMBA] 學位論文

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