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    政大機構典藏 > 商學院 > 企業管理學系 > 學位論文 >  Item 140.119/59226
    Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/59226


    Title: 社會企業經營模式之驗證與分析
    Authors: 黃信傑
    Huang, Hsin Chieh
    Contributors: 管康彥
    黃信傑
    Huang, Hsin Chieh
    Keywords: 社會企業
    社會創業精神
    台灣主婦聯盟生活消費合作社
    光原社會企業股份有限公司
    經營模式
    social enterprise
    social entrepreneurship
    business model
    Date: 2012
    Issue Date: 2013-09-02 15:15:47 (UTC+8)
    Abstract:   本研究以個案分析的方式探討社會企業之經營模式,試圖挖掘出社會企業經營模式與一般企業經營模式間的差異,並以使命對象在價值鏈的位置作為操作變數,比較兩類社會企業,因使命對象在價值鏈位置的不同,而對經營模式內涵產生的影響。依使命對象在價值鏈的位置劃分:第一類社會企業,其使命對象位於價值鏈末端,本研究以「台灣主婦聯盟生活消費合作社」,作為第一類社會企業的代表個案;第二類社會企業,其使命對象位於價值鏈過程,本研究以「光原社會企業股份有限公司」,作為第二類社會企業的代表個案。本研究以Hamel(2000)的經營模式架構為基底,以Hamel提出的四個經營元素:核心策略、策略性資源、顧客介面、價值網絡,來對個案之經營模式進行驗證與分析。
      根據本研究定義,社會企業為:以商業途徑來滿足特定社會需求或解決特定社會問題的永續性組織,強調社會使命的達成,致力財務自足與自主,具有創業精神,能以創新的方式來運用機會與組合資源。社會企業與一般企業最根本的差異在於,社會企業首重社會使命,不以營利為目的。在社會使命的追求下,社會企業經營模式不同於一般企業的地方在於:(1)社會企業關心的是,如何以經營模式創造最大化社會價值。(2)經營模式之建構,必須納入使命對象,新增一經營元素「使命對象介面」。(3)建構經營模式時,社會企業須將非營利母組織納入考慮,合併籌畫。(4)社會企業更加強化與注重價值網絡,並且要能夠主動去創造屬於社會企業自己的價值網絡。
      使命對象位於價值鏈位置之差異,對社會企業經營模式帶來影響:(1)使命對象位於價值鏈末端之社會企業,其經營模式以合作做為運作基礎;使命對象位於價值鏈過程中之社會企業,其經營模式以市場競爭做為運作基礎。(2)使命對象位於價值鏈末端之社會企業,其使命對象在價值鏈可能會有位移、變異之現象,此類社會企業須注意使命對象之動態,因應調整經營模式的各經營元素。
    Reference: ‧中文文獻
    1. 呂朝賢,2008,「社會企業與創業精神:意義與評論」,國立政治大學社會學報,第39期,81-117。
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    3. 官有垣,2007,「社會企業組織在台灣地區的發展」,中國非營利評論,第1卷:146-181。
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    ‧英文文獻
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    Description: 碩士
    國立政治大學
    企業管理研究所
    99355042
    101
    Source URI: http://thesis.lib.nccu.edu.tw/record/#G0993550423
    Data Type: thesis
    Appears in Collections:[企業管理學系] 學位論文

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