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政大機構典藏 > 商學院 > 資訊管理學系 > 期刊論文 > Item 140.119/65032

Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/65032

Title:	A Markov-Based Collaborative Pricing System for Information Goods Bundling
Authors:	Chang, Wei-Lun;Yuan, Soe-Tsyr 苑守慈
Contributors:	資管系
Keywords:	Collaborative prototyping;Markov chain;ERG theory;Information goods bundling
Date:	2009.03
Issue Date:	2014-03-31 16:10:38 (UTC+8)
Abstract:	Information goods pricing is an essential and emerging topic in the era of information economy. Myriad researchers have devoted considerable attention to developing and testing methods of information goods pricing. Nevertheless, in addition; there are still certain shortcomings as the challenges to be overcome. This study encompasses several unexplored concepts that have attracted research attention in other disciplines lately, such as collaborative prototyping, prospect theory, ERG theory, and maintenance from design, economic, psychological, and software engineering respectively. This study presents a collaborative pricing system for information goods bundles and investigates the impact of three advantages: (1) provides a Markov-based collaborative process that could generate several prototypes via trial and error in pricing process, (2) attempts the dual optimality of maximum consumer utility and maximum producer profit, and (3) offers an appropriate information goods service bundle by interacting with consumer by discovering the actual needs.
Relation:	Expert Systems with Applications,36(2), 1660-1674
Data Type:	article
DOI 連結:	http://dx.doi.org/10.1016/j.eswa.2007.11.040
DOI:	10.1016/j.eswa.2007.11.040
Appears in Collections:	[資訊管理學系] 期刊論文

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