政大機構典藏-National Chengchi University Institutional Repository(NCCUR):Item 140.119/73172

English | 正體中文 | 简体中文 | Post-Print筆數 : 27 | 全文笔数/总笔数 : 112721/143689 (78%)
造访人次 : 49568306 在线人数 : 688

RC Version 6.0 © Powered By DSPACE, MIT. Enhanced by NTU Library IR team.

政大機構典藏 > 商學院 > 科技管理與智慧財產研究所 > 期刊論文 > Item 140.119/73172

请使用永久网址来引用或连结此文件: https://nccur.lib.nccu.edu.tw/handle/140.119/73172

题名:	Technology Fears: Distrust and Cultural Persistence in Electronic Marketplace Adoption
作者:	蕭瑞麟 Hsiao, Ruey-Lin
贡献者:	科管所
关键词:	E-marketplace adoption;Reliability-related distrust;Value-oriented distrust;Trust-production mechanisms;Cultural beliefs
日期:	2003
上传时间:	2015-01-27 11:37:17 (UTC+8)
摘要:	This study interprets fears towards technology use to account for the challenge of e-marketplace (electronic marketplace) adoption. The adopters` fears can be understood by analyzing both reliability-related and value-oriented distrust. While technical remedies may reduce reliability-related distrust by removing adoption barriers and restoring online trust, they may still be ineffective in overcoming value-oriented distrust. To analyze value-oriented distrust within the context of e-marketplace adoption, it is essential to examine how a society`s socio-cultural structure affects economic activities. An insight derived from this study is that when an e-marketplace is adopted, such adoption includes not only the use of technology but also the transfer of the embedded trust-production mechanisms as well as the transformation of economic assumptions and cultural beliefs about how a market system operates. As distrust is rooted in cultural beliefs persisting over generations, this requires us to be sensitive to the need to reduce value-oriented fears so as to maximize the possibility of e-marketplace acceptance.
關聯:	Journal of Strategic Information Systems, 12, 169-199.
数据类型:	article
DOI 連結:	http://dx.doi.org/10.1016/S0963-8687(03)00034-9
DOI:	10.1016/S0963-8687(03)00034-9
显示于类别:	[科技管理與智慧財產研究所] 期刊論文

文件中的档案:

档案	描述	大小	格式	浏览次数
169199.pdf		329Kb	Adobe PDF2	1212	检视/开启

在政大典藏中所有的数据项都受到原著作权保护.

社群 sharing

著作權政策宣告 Copyright Announcement

1.本網站之數位內容為國立政治大學所收錄之機構典藏，無償提供學術研究與公眾教育等公益性使用，惟仍請適度，合理使用本網站之內容，以尊重著作權人之權益。商業上之利用，則請先取得著作權人之授權。
The digital content of this website is part of National Chengchi University Institutional Repository. It provides free access to academic research and public education for non-commercial use. Please utilize it in a proper and reasonable manner and respect the rights of copyright owners. For commercial use, please obtain authorization from the copyright owner in advance.

2.本網站之製作，已盡力防止侵害著作權人之權益，如仍發現本網站之數位內容有侵害著作權人權益情事者，請權利人通知本網站維護人員(nccur@nccu.edu.tw)，維護人員將立即採取移除該數位著作等補救措施。
NCCU Institutional Repository is made to protect the interests of copyright owners. If you believe that any material on the website infringes copyright, please contact our staff(nccur@nccu.edu.tw). We will remove the work from the repository and investigate your claim.

数据加载中.....