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    政大機構典藏 > 商學院 > 資訊管理學系 > 會議論文 >  Item 140.119/76118
    Please use this identifier to cite or link to this item: http://nccur.lib.nccu.edu.tw/handle/140.119/76118


    Title: Customer-Driven SMEs co-operation: A service dominant logic perspective
    Authors: Hsieh, Pei-Hung;Hsu, Shih Ming;Yuan, Soe-Tysr
    謝沛宏;苑守慈
    Contributors: 資管系
    Keywords: This paper argues that service dominant logic (SDL) can help Small and Medium-sized Enterprises (SMEs) bridge the gap between co-operation performance and customer satisfaction. We propose a customer-driven SMEs co-operation conceptual model that identifies the relationships among SMEs, customers and co-operation performance according to SDL. We also propose a set of SMEs co-operation performance evaluation criteria within SDL. A case scenario is then used to demonstrate the contributions of the model. We believe that the model and the performance criteria can inspire further research on SMEs co-operation in order to achieve the maximized customer satisfaction in terms of appropriate design of service systems. © 2010 IEEE.
    Date: 2010
    Issue Date: 2015-06-29 17:50:03 (UTC+8)
    Relation: Proceedings - 2010 International Conference on Service Science, ICSS 2010, 2010, 論文編號 5494353, Pages 392-397, 2010 International Conference on Service Sciences, ICSS 2010; Hangzhou; China; 12 May 2010 到 14 May 2010; 類別編號P4017; 代碼 81201
    Data Type: conference
    DOI 連結: http://dx.doi.org/10.1109/ICSS.2010.43
    DOI: 10.1109/ICSS.2010.43
    Appears in Collections:[資訊管理學系] 會議論文

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