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    日期题名作者
    2018-02 Motivating Chinese Consumers to Revisit Korea: Moderating Effect of Mobile Usage Lee, Heejung; 朴星俊; Park, Sungjun (Steven)
    2018-01 Factors affecting college students’ brand loyalty toward fast fashion: A consumer-based brand equity approach Su, Jin; 張愛華; Chang, Aihwa
    2018-01 Matching response to competitors’ moves under asymmetric market strength Hyun, Eunjung; 謝凱宇; Hsieh, Kai-Yu
    2018-01 Work as good-minded undertakings and effortless assignments: Chinese meaning of working for hospitality workers and its motivational implications 許書瑋; Hsu, Ryan Shuwei; Stanworth, James O.
    The effect of local environment on innovation: a comparison of local and foreign firms in China Li, Peng-Yu; Huang, Kuo-Feng; Xu, Kai; Yu, Chwo-Ming Joseph; 于卓民
    2018 Understanding the nature, uses and gratifications of social television: Implications for developing viewer engagement and network loyalty 林芝璇; Lin, Jhih-Syuan; Chen, Kuan-Ju; Sung, Yongjun
    2018 The attitudinal and behavioral impact of brand-centered human resource management: Employee and customer effects 韓志翔; Chiang, Hsu-Hsin; Han, Tzu-Shian; McConvill, David
    2018 Intellectual capital of South Africa: A comparison with Poland and Romania 林月雲; Lin, Carol Y.Y.
    2018 On electronic word-of-mouth diffusion in social networks: curiosity and influence Fang, Yu-Hui; Tang, Kwei; 唐揆; Li, Chia-Ying; Wu, Chia-Chi
    2018 The credibility and attribution of online reviews Differences between high and low product knowledge consumers Chiou, Jyh-Shen; 邱志聖; Hsiao, Cheng-Chieh; Chiu, Tien-Yi
    2017-12 A Case Study on Machine Learning for Customer Relationship Management in Service Industry 尚孝純; 何元君; Shang, Shari S. C.; Ho, Yuanchun
    2017-12 Humanizing brands: An examination of the psychological process of anthropomorphism and its effects on consumer responses 陳冠儒; Chen, Kuan-Ju; Kim, Jooyoung
    2017-11 民法第828條第3項應得公同共有人全體同意行使權利類型之初探─以最高法院裁判為中心 吳瑾瑜
    2017-11 The use of asset specific investments to increase customer dependence: A study of OEM suppliers 林智偉; 邱志聖; Lin, Chih-Wei; Wu, Lei-Yu; Chiou, Jyh-Shen
    2017-10 Exploring the Flow Experience in the Virtual World by the Auto-driving Method 黃增隆; Huang, Tseng-Lung; 別蓮蒂; Bei, Lien-Ti; 樓永堅
    2017-10 Examining the impact of co-branding service failures on consumer evaluations 李嘉林; Lee, Chia-Lin
    2017-09 Forming a Learning Network across Transactional Networks: The Case of the A-Team in Taiwan Bicycle Industry 顏孟賢; 司徒達賢; 于卓民; 彭朱如; Yen, Meng-Hsien; Seetoo, Dah-Hsian; Yu, Chwo-Ming Joseph; Peng, Tzu-Ju Ann
    2017-09 Process innovation and improvement: A competitive dynamics perspective 陳立民; Chen, Li-Ming; 劉妍; 楊曙榮
    2017-08 Examining the impact of co-branding service failures on consumer evaluations 李嘉林
    2017-08 中央企業履行環境責任的影響因素研究 劉麗; Liu, Li; 劉丹
    2017-07 The Joint Moderating Effects of Activated Negative Moods and Group Voice Climate on the Relationship between Power Distance Orientation and Employee Voice Behavior Hsiung, Hsin-Hua; Tsai, Wei-Chi; 蔡維奇
    2017-06 Role of formal mentoring in protégés` work-to-family conflict: A double-edged sword Chen, C.; Wen, P.; Hu, Chang Ya; 胡昌亞
    2017-05 A multilevel investigation of antecedents of employee positive affective displays: the roles of customer negative affective displays and employee perceived supervisory support Tsai, Wei-Chi; Chen, Hao-Yi; 蔡維奇
    2017-05 WELFARE ANALYSIS OF THE VEHICLE QUOTA SYSTEM IN CHINA Xiao, Junji; Zhou, Xiaolan; Hu, Wei‐Min; 胡偉民
    2017-05 An extension from network DEA to copula-based network SFA: Evidence from the U.S. commercial banks in 2009 黃台心; Huang, Tai Hsin; Chen, Kuan Chen; Lin, Chung I.

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