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    政大機構典藏 > 商學院 > 企業管理學系 > 學位論文 >  Item 140.119/29915
    Please use this identifier to cite or link to this item: https://nccur.lib.nccu.edu.tw/handle/140.119/29915


    Title: 電腦產業之破壞性創新研究-以低價電腦為例
    Authors: 黃培彰
    Huang, Pei Chang
    Contributors: 郭更生
    Kuo, Geng Sheng
    黃培彰
    Huang, Pei Chang
    Keywords: 破壞性創新
    低價電腦
    Date: 2008
    Issue Date: 2009-09-11 16:51:22 (UTC+8)
    Abstract: 科技所能提供的性能提升速度往往超過市場的真正需求,性能過度供給雖然給予破壞性技術侵入主流市場的機會,未能夠掌握需求的變遷亦是另一個原因。
    過去台灣在電腦產業上的優勢,乃是不斷地透過規模經濟與學習曲線的效果來降低成本並擴大獲利的空間。在創新技術上的突破卻多侷限在更新製程與改善產品品質的延續性質的創新上。這一波在全球經濟不景氣與傳統筆記型電腦銷售疲軟下,低價電腦帶來的創新啟示是能夠將不同的價值前提帶入市場中,與主流市場既有產品相輔相成,並善用市場邊緣客戶重視的特色,隨著時間所演變的,不只是產品性能的提升,更將是扭轉小眾市場逐漸成為大眾市場的優良管理策略。
    本研究之重點,在以克雷頓.克里斯汀生(Clayton M. Christensen)於其著作「創新的兩難」提出之破壞性創新(Disruptive Innovation)概念所進行的探討和剖析,輔以其他學者對理論的見解,並以低價電腦為例,試圖探索電腦產業利用其作為破壞性創新的成因與構成因素。
    Reference: 一、中文部分
    1.克雷頓‧克里斯汀生著,創新的兩難,吳凱琳譯,商周出版,2007。
    2.克雷頓‧克里斯汀生、邁可‧雷諾著,創新者的解答,李芳齡、李田樹譯,天下出版,2003。
    3.理查‧佛斯特著,S曲線─創新技術的發展趨勢,鄒應瑗譯,中國生產力中心,1988。
    4.理查•佛斯特、莎菈•凱普蘭,唐錦超譯,創造性破壞,遠流出版,2003。
    5.羅吉斯著,唐錦譯,創新的擴散,遠流出版,2006。
    6.伍忠賢著,華碩馬步心法,五南,2007。
    7.金偉燦、莫伯尼著,藍海策略:開創無人競爭的市場,黃秀媛譯,天下出版,2005。
    8.Robert K.Yin著,尚榮安譯(2001),個案研究,弘智文化。
    二、英文部分
    1.Abernathy, William J. and Clark, Kim B. (1985), ” Mapping the Winds of Creative Destruction,” Research Policy, 14, 3-22.
    2.Adner, Ron (2002), “When Are Technologies Disruptive? A Demand-Based View of the Emergence of Competition,” Strategic Management Journal, 23, 667-688.
    3.Barney, Jay B. (1997),” On Flipping Coins and Making Technology Choices: Luck as an Explanation of Technological Foresight and Oversight,” In: Technological Innovation: Oversights and Foresights, R. Garud, P.R. Nayyar, and Z.B. Shapira (eds.), New York, Cambridge University Press, 13-19.
    4.Chandy, Rajesh K.and Tellis,Gerard J.(1998), “Organizing for Radical Product Innovation: The Overlooked Role of Willingness to Cannibalize,” Journal of Marketing Research , 35, 474-87.
    5.Charitou, Constantinos D. and Markides, Constantinos C. (2003), “Responses to Disruptive Strategic Innovation,” MIT Sloan Management Review , 44,55-63.
    6.Chesbrough, Henry (2001), “Assembling the Elephant: A Review of Empirical Studies on the Impact of Technical Change upon Incumbent Firms.In: Comparative Studies of Technological Evolution,” R.A. Burgelman, and H. Chesbrough (eds.), Oxford, UK, Elsevier, 1-36.
    7.Chesbrough, Henry (2003b),” The Governance and Performance of Xerox’s Technology Spin-Off Companies,” Research Policy, 32, 403-21.
    8.Christensen, Clayton M. (1997), “The Innovator’s Dilemma. When New Technologies Cause Great Firms to Fail,” Boston, MA, Harvard Business School Press.
    9.Christensen, Clayton M. (2000), “The Innovator’s Dilemma. When New Technologies Cause Great Firms to Fail,” Boston, MA, Harvard Business School Press.
    10.Christensen, Clayton M. and Bower, Joseph L. (1996),” Customer Power, Strategic Investment, and the Failure of Leading Firms,” Strategic Management Journal, 17, 197-218.
    11.Christensen, Clayton M. and Raynor, Michael E. (2003), “The Innovator’s Solution. Creating and Sustaining Successful Growth,” Boston, MA, Harvard Business School Press.
    12.Cohan, Peter S. (2000), “The Dilemma of the Innovator’s Dilemma: Clayton Christensen’s Management Theories Are Suddenly All the Rage, but Are They Ripe for Disruption?” Industry Standard, January 10, 2000.
    13.Danneels, Erwin (2004), “Disruptive Technology Reconsidered: A Critique and Research Agenda,” Journal of Product Innovation Management, 21,246-258.
    14.Day, George S. (1999),” Misconceptions about Market Orientation,” Journal of Market-Focused Management, 4, 5-16.
    15.Doering, Don S. and Parayre, Roch (2000),” Identification and Assessment of Emerging Technologies,” In: Wharton on Managing Emerging Technologies, G.S. Day, P.J.H. Schoemaker, and R.E. Gunther (eds.), New York, Wiley, 75-98.
    16.Gilbert, Clark(2003), “The Disruption Opportunity,” Sloan Management Review, 44, 27-32.
    17.Govindarajan, Vijay and Kopalle K., Praveen (2006), “The Usefulness of Measuring Disruptiveness of Innovations,” Journal of Product Innovation Management, 23, 12-¬¬18.
    18.Iansiti, Marco, McFarlan, Warren and Westerman, George (2003), “Leveraging the Incumbent’s Advantage,” MIT Sloan Management Review, 44, 58-64.
    19.King, Andrew A. and Tucci, Christopher L. (2002),” Incumbent Entry into New Market Niches: The Role of Experience and Managerial Choice in the Creation of Dynamic Capabilities,” Management Science, 48, 171-86.
    20.Klepper, Steven and Simons, Kenneth L. (2000),” Dominance by Birthright: Entry of Prior Radio Producers and Competitive Ramifications in the U.S,” Television Receiver Industry. Strategic Management Journal, 21, 997-1016.
    21.Leonard, Dorothy and Rayport, Jeffrey F. (1997),” Spark Innovation through Empathic Design,” Harvard Business Review, 75, 102-13.
    22.McDermott, Christopher M. and Colarelli-O_Connor, Gina(2002), “ Managing Radical Innovation: An Overview of Emergent Strategy Issues,” Journal of Product Innovation Management, 19, 424-438.
    23.McKendrick, David G., Doner, Richard F. and Haggard, Stephan (2000), “ From Silicon Valley to Singapore. Location and Competitive Advantagein the Hard-Disk-Drive Industry,” Stanford, CA, Stanford University Press.
    24.Methe´, David, Swaaminathan, Anand, Mitchell, Will and Toyama, Ryoko (1997),” The Underemphasized Role of Diversifying Entrants and Industry Incumbents as the Sources of Major Innovations,” In: Strategic Discovery: Competing in New Arenas.
    25.Rogers, Everett M. (2003), “Diffusion of Innovations,” New York, Free Press.
    26.Rowe, Gene and Wright, George (1999),” The Delphi Technique as a Forecasting Tool: Issues and Analysis,” International Journal of Forecasting, 15,353-75.
    27.Useem, Jerry (1999), “Internet Defense Strategy: Cannibalize Yourself,” Fortune, September 6, 1999.
    28.Yin, Robert K., “Research Design Issues in Using the Case Study Method to Study Management Information Systems,” in Cash and Lawrence(Eds.), The Information Research Challenge: Qualitative Research Methods, vol. 1, Harvard Business School: Boston, Massachusetts, 1989.
    29.Yin, Robert K (1994), “Case study research,” Design and methods, 2nd Edition London, Sage Publications, Inc.
    三、網站部分
    1.工研院產業經濟與趨勢研究中心:http://www.iek.itri.org.tw/internet/home/home.aspx
    2.Digitimes科技網:http://www.digitimes.com.tw
    3.IT IS智網:http://www.itis.org.tw
    4.iSuppli:http://www.isuppli.com
    5.ZDNet Taiwan網站:http://www.zdnet.com.tw/
    6.拓墣產業研究所:http://www.topology.com.tw
    7.Gartner Research:http://www.gartner.com
    8.華碩電腦網站:http://tw.asus.com
    Description: 碩士
    國立政治大學
    企業管理研究所
    95355066
    97
    Source URI: http://thesis.lib.nccu.edu.tw/record/#G0095355066
    Data Type: thesis
    Appears in Collections:[企業管理學系] 學位論文

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