政大機構典藏-National Chengchi University Institutional Repository(NCCUR):Item 140.119/33968
English  |  正體中文  |  简体中文  |  Post-Print筆數 : 27 |  全文筆數/總筆數 : 110934/141854 (78%)
造訪人次 : 47786943      線上人數 : 578
RC Version 6.0 © Powered By DSPACE, MIT. Enhanced by NTU Library IR team.
搜尋範圍 查詢小技巧：
  • 您可在西文檢索詞彙前後加上"雙引號"，以獲取較精準的檢索結果
  • 若欲以作者姓名搜尋，建議至進階搜尋限定作者欄位，可獲得較完整資料
    •  進階搜尋


    請使用永久網址來引用或連結此文件: https://nccur.lib.nccu.edu.tw/handle/140.119/33968


    題名: 企劃書：創設諮詢機構協助台灣學生申請德國大學
    Business plan: Starting up an agency providing services to Taiwanese students for University application in Germany
    作者: 何若白
    貢獻者: 詹滿容
    何若白
    關鍵詞: 企劃書
    日期: 2006
    上傳時間: 2009-09-17 18:56:44 (UTC+8)
    摘要: 創設諮詢機構協助台灣學生申請德國大學
    Over two years ago the author of this business plan moved to the Republic of China, Taiwan, to earn an MBA degree at the National Chengchi University. On one of his first days in Taipei he was talking with some German friends and the topic of potential demand among Taiwanese and Chinese students for opportunities to study in Germany came up.

    The objective of this thesis is to evaluate whether an agency providing application processing services to Taiwanese people who intend to study in Germany would be feasible. The number of Taiwanese students studying abroad has been increasing. However, Germany accounts for less than two percent of the total market. This thesis assumes that in addition to a low amount of interest in the German language, the lack of information regarding the application process and the absence of promotion material are also reasons for a low rate of application to German universities.

    It is believed that by offering a service where all information is on hand, it will be possible to attract significantly more students to study at Germany universities. The service will consist of two essential parts: providing the necessary assistance for application; and communicating the process to students.
    參考文獻: - Adams, James, 2005, Analyze Your Company Using SWOTs, Supply House Times, Vol. 48 Issue 7
    - Constantelou, Anastasia, October 2002, Emerging Trends in Customer Relation Management Using ICT: the Travel Industry, Issue Report N. 22 National Technical University of Athens
    - Cummings, William K.,and Wing-Cheung So, August 2005, The preference of Asian overseas students for the United States: An examination of the context, Higher Education, Volume 14, Number 4
    - Daniels, John D.,Lee H. Radebraugh and Daniel P. Sullivan, 2004,10th Edition, International Business Environments and Operations,
    - Hansen, Don R. and Marynne M. Mowen, 2000, Management Accounting,
    - Hill, Terry and Westbrook, Roy, 1997, SWOT Analysis: It`s Time for a Product Recall, Long Range Planning, Vol. 30 Issue 1
    - Houben, Lenie, Vanhoof, 1999, A knowledge-based SWOT-analysis system as an instrument for strategic planning in small and medium sized enterprises, Decision Support Systems Volume 26, Number 2
    - Kim W. Chan and Renée Mauborgne, 2005, Blue Ocean Strategy, Harvard Business School Press
    - Ke-Wei Huang and Arun Sundararajan, November 2005, Pricing Models for On-Demand Computing, Working Paper CeDER-05-26, Leonhard N. Stern School of Business, New York University
    - Constantin Markides: Summer 1999, Six Principles of Breakthrough Strategy, Business Strategy Review, Vol. 10, No. 2.
    - Mintzberg, Henry,1987, Crafting Strategy, Harvard Business Review, November-December
    - Morrison, Alison and Conrad Lashley, September 2003, A franchise: a resource-rich small service firm?, Service Industries Journal, p. 135- 149.
    - Nagele, Thomas T. and Holden Reed K., 2002 Third Edition. The strategy and tactics of pricing.
    - Norton, Seth W., April 1988, An Empirical Look at Franchising as an Organizational Form, Journal of Business, Vol. 61, No. 2, pp. 197-218
    - Peterson Steve and Jaret, Peter, 2001, Second Edition, Business Plan Kit
    - Ono, Hiroshi and Nicola Piper, 2001, Japanese Women studying abroad, The Case of the United States, The European Institute for Japan Studies
    - Pee, Lui Mun, 2002, Talent Migration in Taiwan, Nanyang Business School, Nanyang Technological University
    - Pett, Malcolm, 2002, Resell for profit. E-Book
    - Png, Ivan, 2002, Second Edition, Managerial Economics
    - Pickton, W. *and Sheila Wright, December 1998. What is SWOT in strategic analysis, David Strategic Change, Volume 7, Issue 2, pp. 101 – 109
    - Pett, Malcolm, 2002, Resell for profit. E-Book
    - Png, Ivan, 2002, Second Edition, Managerial Economics
    - Rubin, Paul H. April 1978, The Theory of the Firm and the Structure of the Franchise Contract, Journal of Law and Economics, Vol. 21, No. 1, pp. 223-233
    - Thisee, Jacques-Francois and Xavier Vives, September 1992, Point Pricing: Competition Versus Collusion Basing, Journal of Industrial Economics, Vol. 40, No. 3, pp. 249-260
    - The Entrepreneur Magazine, Small Business Advisor, Second Edition, 1999
    描述: 碩士
    國立政治大學
    國際經營管理碩士班(IMBA)
    93933023
    95
    資料來源: http://thesis.lib.nccu.edu.tw/record/#G0939330231
    資料類型: thesis
    顯示於類別:[國際經營管理英語碩士學程IMBA] 學位論文

    文件中的檔案:

    檔案 描述 大小格式瀏覽次數
    023101.pdf67KbAdobe PDF21063檢視/開啟
    023102.pdf16KbAdobe PDF21176檢視/開啟
    023103.pdf15KbAdobe PDF2963檢視/開啟
    023104.pdf21KbAdobe PDF2951檢視/開啟
    023105.pdf76KbAdobe PDF21082檢視/開啟
    023106.pdf99KbAdobe PDF21087檢視/開啟
    023107.pdf199KbAdobe PDF21486檢視/開啟
    023108.pdf100KbAdobe PDF21117檢視/開啟
    023109.pdf88KbAdobe PDF21167檢視/開啟
    023110.pdf78KbAdobe PDF21121檢視/開啟
    023111.pdf116KbAdobe PDF27512檢視/開啟
    023112.pdf86KbAdobe PDF21019檢視/開啟
    023113.pdf70KbAdobe PDF2960檢視/開啟
    023114.pdf69KbAdobe PDF21481檢視/開啟
    023115.pdf71KbAdobe PDF21092檢視/開啟


    在政大典藏中所有的資料項目都受到原著作權保護.


    社群 sharing

    著作權政策宣告 Copyright Announcement
    1.本網站之數位內容為國立政治大學所收錄之機構典藏，無償提供學術研究與公眾教育等公益性使用，惟仍請適度，合理使用本網站之內容，以尊重著作權人之權益。商業上之利用，則請先取得著作權人之授權。
    The digital content of this website is part of National Chengchi University Institutional Repository. It provides free access to academic research and public education for non-commercial use. Please utilize it in a proper and reasonable manner and respect the rights of copyright owners. For commercial use, please obtain authorization from the copyright owner in advance.

    2.本網站之製作，已盡力防止侵害著作權人之權益，如仍發現本網站之數位內容有侵害著作權人權益情事者，請權利人通知本網站維護人員(nccur@nccu.edu.tw)，維護人員將立即採取移除該數位著作等補救措施。
    NCCU Institutional Repository is made to protect the interests of copyright owners. If you believe that any material on the website infringes copyright, please contact our staff(nccur@nccu.edu.tw). We will remove the work from the repository and investigate your claim.
    DSpace Software Copyright © 2002-2004  MIT &  Hewlett-Packard  /   Enhanced by   NTU Library IR team Copyright ©   - 回饋