| Reference: | 一、 中文部分
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邵茂龍，廠商訂價理論架構與方法 以個案公司為例，政治大學企管研究所碩士論文，民國82年。
梁禺川，聯合分析法在筆記型電腦最佳化設計之研究，台科大工技所碩士論文，民國86年6月。
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Stephen L. Montgomery，陳振遠（譯者），定價策略，書泉出版社，民79年。
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英文部分
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