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https://nccur.lib.nccu.edu.tw/handle/140.119/37013
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| Title: | 台灣醫療旅遊群聚
Taiwan medical tourism cluster |
| Authors: | 蔡少鳳
Choi, Sieu Fon |
| Contributors: | 吳文傑
Wu, Jack
蔡少鳳
Choi, Sieu Fon |
| Keywords: | 醫療旅遊 |
| Date: | 2008 |
| Issue Date: | 2009-09-18 20:28:06 (UTC+8) |
| Abstract: | 台灣醫療旅遊群聚
Medical Tourism is an emerging phenomenon wherein patients travel across national borders to receive medical treatment. The medical tourism is recently one of the fastest-growing industries around the world, with healthcare tourism in Asia rising at more than 20% per year. It is estimated that this industry’s revenue will rise from about US$60 billion in 2006 to about US$100 billion worldwide by 2012. For the benefit of economic growth and the development of the medical industry, Taiwan where medical care can be delivered with high medical quality and technology at reasonable cost, wants a slice of this pie and endeavors to become a global medical tourism hub.
.Aim of this thesis is to provide a descriptive and analytical overview of Taiwan medical tourism cluster and its potential for growth in the global medical tourism. The cluster and Porter’s diamond analysis of Taiwan medical tourism clarifies that successful development of healthcare and tourism clusters, individually and jointly, is crucial to gain competitive advantage in Asia. |
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| Description: | 碩士
國立政治大學
國際經營管理碩士班(IMBA)
95933055
97 |
| Source URI: | http://thesis.lib.nccu.edu.tw/record/#G0095933055 |
| Data Type: | thesis |
| Appears in Collections: | [國際經營管理英語碩士學程IMBA] 學位論文
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