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    1997-03 1995年三屆立法委員選舉三黨新聞發布策略分析 鄭自隆
    1999 1999 Internet User’s Selection of the Web, Catalogs and Retail Stores for Product Information: A Causal Modeling Approach 郭貞
    2000 2000年台灣總統大選競選文宣觀察 鄭自隆
    2000 2000年總統大選三組候選人電視廣告表現與文宣策略關聯性分析 鄭自隆
    2000 2000年總統大選候選人網站分析 鄭自隆
    2002 2001 年台北縣長選舉公關稿之議題設定研究:政治競選言說功能分析取向之應用 陳憶寧
    2002-04 2001 年立法委員選舉各黨文宣策略分析 鄭自隆
    2002-03 2001 年選舉候選人網站內容分析及其效果撿驗研究 鄭自隆
    2004-05 2004年台灣總統大選媒體表現檢討:社會責任論觀點 鄭自隆
    2021-01 2020年臺灣總統大選之議題數據分析 陳憶寧; Chen, Y. N. Katherine
    2000 90年代台灣公共關係研究之探討─版圖發展、變化與趨勢 黃懿慧
    2003-07 A Chinese perspective of intercultural organization-public relationship 黃懿慧
    2009-07 A Comparative Analysis of the Female Images of Print Advertisements in Shanghai and Taiwan, 孫秀蕙
    2006-07 A Comparison of the Values and Appeals in Outdoor Advertisement in Taiwan and China 郭貞
    2023-07 A Content Analysis of Medical Discourse for Sexually Transmitted Diseases during the Japanese Period in Taiwan: Taking Advertisements of Syphilis Medicine as Examples 孫秀蕙; Sun, Hsiu-hui
    1999 A cross-cultural comparison of political advertising in the 1996 president election campeign in Taiwan and the United State 張卿卿
    2004-01 Ad and Brand Evaluations in a Competitive Processing Context--The Effects of Number of Attributes and Repetition Strategies 張卿卿
    2000 Ad processing: the impact of country-of-origin schemata in different context 張卿卿
    2003 Ad Repetition and Variation in a Competitive Ad Context 張卿卿; Chang, Chingching
    2001 Advertising Education in Taiwan 陳文玲
    2011-01 Affordances in Design Process," Proceedings of the Second International Conference on Creativity and Innovation in Design Chen, Li-Hao; 鄭霈絨; Pei-JungCheng
    2013-08 Affordances of Virtual Touch Button in User-Computer Interaction Chen, Li-Hao; 鄭霈絨; Pei-JungCheng
    1997 A Framework of Reverse Acculturation 陳文玲
    2010 Ambivalent Attitudes and Persuasion Chang, Chingching; 張卿卿
    2003 A multiple-item scale for gauging divergent cross-cultural conflict managerial styles 黃懿慧

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