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    Showing items 121-130 of 530. (53 Page(s) Totally)
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    DateTitleAuthors
    2013 To app or not to app: Engaging consumers via branded mobile apps 林芝璇; Kim, Eunice; Lin, Jhih-Syuan; Sung, Yongjun
    2012-12 探索臺灣電視廣告史的研究路徑: 從符號學、敘事研究到文化研究 孫秀蕙; 陳儀芬; Sun, Hsiu-Hui; Chen, I-Fen
    2012-12 探索台灣電視廣告史的研究路徑:從符號學、敘事研究到文化研究 孫秀蕙; 陳儀芬; Sun, Hsiu-Hui; Chen, I-Fen
    2012-12 The Role of Ad-Evoked Consumption Visions Predicting Brand Attitudes: A Relevancy Principle Model Chang, Ching-Ching; 張卿卿
    2012-10 Strategic and Ethical Issues in Antismoking Message Development: How U.S. Public Health Campaigners Conceptualize Efficacy and Ethicality Cheng, I-Huei; Lee, Seow Ting; 鄭怡卉
    2012-09 The nature and consequences of topic avoidance in Chinese and Taiwanese close relationships 林淑芳; Zhang, Shuangyue; Merolla, Andy J.; Sun, Shaojing; Lin, Shu‐Fang
    2012-08 Ethics Management in Public Relations: Practitioner Conceptualizations of Ethical Leadership, Knowledge, Training and Compliance Lee, Seow Ting; Cheng, I-Huei; 鄭怡卉
    2012-06 科學新聞資訊呈現形式及其對閱聽眾資訊接收的影響-以科學知識觀點與認知基模理論來探討 張卿卿; Chang, Chingching
    2012-06 Ambivalent Attitudes in a Communication Process: An Integrated Model Chang, Chingching; 張卿卿
    2012-06 因人而異的新聞消費行為:整合新聞媒介與新聞品牌的新思維 張郁敏; Chang, Yuhmiin

    Showing items 121-130 of 530. (53 Page(s) Totally)
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